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5 Awesome Free Keyword Research Tools (Based on Search Suggestions)

As-you-type search suggestions can be an awesome source of content inspiration because they provide a valuable insight into what people tend to search for when typing in their base term. It’s nice to see different tools popping up that use Suggest data in different ways. Today I am sharing five of them: They are all […]

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Preparing for the Future of Audience Based Advertising

February 21, 2018 Brad will be featured at Hero Conf Austin for his April 16 keynote presentation, “Personalized Marketing in an Audience Centric World”. Register to see him live! Imagine you’re sitting in your house or apartment relaxing after a hard day at work. You look around and the place is a mess. You don’t have

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7 Ways A Cloud Based Virtual Assistant Will Make You a Better Entrepreneur – Small Business Trends

Did you know that more than half of Americans want their own personal AI assistant, and why not? Having a cloud-based virtual assistant to hand your tasks off to is like a dream; your own guy or girl Friday that can handle everything from scheduling to research, project management, and even sales. Happily, with the

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12 Ways Cloud Based Machine Learning Can Boost Small Business Productivity

If you’ve heard about artificial intelligence (AI) at all, you’ve likely come across another heavily used term, machine learning. What’s the difference between the two? Artificial intelligence is a term that denotes a machine that can make decisions on its own, while Machine learning is a term that denotes a machine that can correlate, analyze,

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Planned Verizon 5G Wireless Broadband Could Benefit Entrepreneurs and Home Based Businesses

Verizon (NYSE: VZ) has announced it will launch fifth-generation — 5G — wireless residential services in three to five U.S. markets in 2018. Using radio signals instead of fiber or copper cables, Verizon’s 5G wireless broadband will give customers access to unprecedented wireless internet speeds. Throughout 2017, Verizon has been successfully running 5G residential application

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Snapchat’s Rolling Out New Filters Based on Automated Object Identification in Images

Snapchat’s rolling out a new update which utilizes image recognition to provide contextual recommendations on filters for your Snaps. First spotted by Mashable, the new process will display relevant filters based on the image content. Previously, when you took a Snap, the filters displayed would be generic, like a temperature guage or speed listing. Now,

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Amex and Acxiom create a prediction engine based on purchase data

American Express (Amex) tracks about a trillion dollars in annual spending. This week, it is announcing a new effort with data service Acxiom — called Predictive Intent Segments — to use that spending data to predict which individuals are likely to buy certain products. Let’s say you’re a bike manufacturer that wants “to find households

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But do you love me? A brand intimacy agency ranks brands based on emotional connections to consumers

Everyone has a favorite coffee brand, or maybe a tech brand they are forever tied to — standing in line to buy the latest gadget at every launch. I recently began jogging in Hoka running shoes, and it’s not a far stretch for me to use the word love when recommending them to others. But

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