Heidi Cohen Interviews Allen Gannett New book: The Creative Curve: How To Develop The Right Idea At The Right Time Q: What’s your best piece of advice for readers looking to improve their marketing? A: Thanks for taking the time to chat with me Heidi! I’m a big fan of everything you’ve done with the Actionable Marketing […]
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Heidi Cohen Interviews Marti Konstant New book: activate your agile career: How Responding to Change Will Inspire Your Life’s Work Q: What’s your best piece of advice for readers looking to improve their marketing? A: My book is in the career development space, but I referenced my years as technology marketing executive to apply my researched concepts
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Heidi Cohen Interviews Nick Westergaard New book: Brand Now: How to Stand Out in a Crowded, Distracted World Q: What’s your best piece of advice for readers looking to improve their marketing? A: Stop and think.This sounds incredibly simple but too many of us are distracted by all of the shiny new things in marketing today. You can’t
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We’ve already seen countless algorithm updates from the likes of Instagram and Facebook. Yet, as communication trends and preferences continue to evolve, so too will our social platforms. The question is, how do you get ahead of the curve? While reading up on the latest articles and news releases is always recommended, social media conferences
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Reading is the best thing I’ve done to help me progress professionally. From working as a retail store manager and in a call center, to working as a senior marketing manager for one of the world’s largest publishing companies to a senior content marketer for an online and mobile giving provider, reading has been the
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Back in 2010, Melinda Emerson launched her book How to Become Your Own Boss. Since that time, Emerson has energized small business owners everywhere with her workshops, webinars and SmallBizChat format on Twitter. Emerson is back with her second book, Fix Your Business: A 90 Day Plan to Get Back Your Life and Remove Chaos
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Heidi Cohen interviews Melonie Dodaro New book: LinkedIn Unlocked Q: What’s your best piece of advice for readers looking to improve their marketing? I can’t tell you how many social selling experts I’ve heard say that the key to success is through sharing content on LinkedIn. I disagree! Content has its role, and it’s an
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Heidi Cohen Interviews Rand Fishkin New book – Lost and Founder: A Painfully Honest Field Guide to the Startup World Q: What’s your best piece of advice for readers looking to improve their marketing? A: Many folks are overwhelmed by the number of options available for marketing on the web. My advice is to choose
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