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Build Your Business Brand by Writing a Book—It’s Easier Than You Think!

By Zach Obront Many entrepreneurs dream of one day writing a book. After spending time accumulating lessons in life and business, the thought of sharing those lessons with other people can be exciting and inspiring. When done right, however, writing a book isn’t just a selfless act. Becoming an author can build your authority, generate leads, […]

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Working Remotely Works: How Smart Employers Can Build Morale and Enhance Productivity

Post sponsored by Rivier University By Brian Neese Many employees are attracted to the concept of working remotely. Not only does remote work allow for more flexibility in the workplace, but it eliminates the many problems found in open office environments, allows employees more sleep, and eliminates the daily commute. Unfortunately, remote work is not

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How to Create a Facebook Group (and Build an Engaged Community)

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. This update provides new ways for brands to boost engagement and could go some way to countering the decline in organic reach Facebook Page owners have been experiencing for the past few years. More than 1 billion

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How to Build a Massive Instagram Following (Without Buying Them)

While it may have been a seemingly innocent platform for lunchtime selfies and celebrity buzz five years ago, Instagram has exploded as a major hub for marketers. The popular photo-sharing platform recently passed 700 million users, many of which are more than happy to use the platform to purchase products and engage with brands. Considering

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13 Tips To Build Off-Page SEO And Boost Your Brand’s Visibility – Forbes

ValueWalk 13 Tips To Build Off-Page SEO And Boost Your Brand’s VisibilityForbesEven if we live in an age of enhanced interconnectivity where an online presence is crucial to a business’s success, many organizations are still far behind when it comes to using the internet in their favor. Nearly half of all small businesses don’t …Seo

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Copywriting Hacks: How to Build Trust With Your Audience

Effective copywriting is all about building trust with your audience, understanding their needs and then convincing them that your solution can alleviate their pain most efficiently. Before you can sell them anything, you need to build a strong foundation of trust. Once you have that relationship, it becomes much easier to sell someone. Think about

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