This infographic outlines major user activity statistics on each social media platform. These stats can help inform you when building and adjusting your social strategy. Source link
You know how it is. You’ve got plenty of ideas for a guest blog article, but what if you submit something that has been covered (embarrassing) or is too elementary for the audience (insulting)? The best way to take control of the situation, in my mind, is with science. And by “science,” I mean applying
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As a small business owner, your options and resources are often limited. You have to wear multiple hats, including one as a project manager, which means it’s your job to select a framework that works best for your team. But sometimes it seems as if there are as many project management frameworks as there are
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It’s important to note that there needs to be a degree of flexibility when applying business objectives, which AI can help with If you’ve used Google’s conversion optimized ad settings, you’ll know just how powerful artificial intelligence (AI) using machine learning and predictive analytics can be. But can retailers squeeze more out of AI on
Agile martech adoption is an everyday part of life for many digital marketers. Daily scrum calls on new apps, testing out use cases and managing implementations have become an essential part of successful digital marketing. However, agile technology adoption doesn’t work for every team, solution or organization. Infrastructure complexities, legal requirements and “people problems” can
Adopting new martech? You don’t have to choose between agile and waterfall Read More »
Digital agencies can deliver experience and expertise that are unavailable in-house. Success depends on choosing the right agency partner, which can be difficult. Outsourcing aspects of an ecommerce business can help management focus on critical areas. It can also deliver sophisticated skills and insights that are unavailable in-house. But choosing the right outsourced partner is
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Laptops continue to increase in popular for business use. And not only do they allow you and your team to get work done from anywhere. But many also provide all the power, storage and speed that you really need. And this allows you to perform your day-to-day functions. However, with the increasing popularity of laptops,
You’ve probably heard all about how today’s businesses are going paperless. But even with all the high tech document storing and sharing options available, the average office worker prints about 34 pages per day. In all likelihood, your small business needs a printer, whether you print the occasional documents or a high volume of marketing
If you want to become successful in business development then your top priorities should pick the new marketing strategies. At the same time, digital implementation has come to be more technically compare than the other standard processes. In an era at which it is possible to add articles to your site, publish blog posts, produce
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Facebook Ad objectives are the backbone of any Facebook campaign: the objective controls your bidding options, your ad unit options, and, the way your campaigns are optimized. There are 13 campaign objectives to choose from but not much supporting content to help make that selection. Because of this, getting started with Facebook can be a
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