Content creation is and will remain a vital part of your online efforts. Good content improves your SEO, user experience, reputation and much more. But how can you tell that you’re focusing on the right things? And how do you create content that achieves the goals you set out to achieve? Creating content can feel […]
How to get creative with content: An interview with Hannah Smith Read More »
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they’ve learned through years of being in the trenches. Whether you have a new website or an established business, learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing tactics that work today. With over 50
Video can be an incredibly effective way of promoting products and services throughout a website. Especially on pages such as the homepage, product pages, and blog posts. This is particularly true for websites built through Shopify, where there are several quick and easy ways to add videos. In this post, we will discuss the various
How to add video content to Shopify Read More »
Hi Guys, Many of you have been following along with the saga that is Article Fiesta – so I thought I’d just post some quick updates for the newly released features since I last posted about it. WordPress blogs will now create internal links up to 3 pages upon posting automatically. Enhancements to auto-generated meta
No matter what digital platform you use to promote your business, continually coming up with fresh content ideas to capture your audience’s attention can be a real challenge. Popular content comes and goes before you’ve even hit “publish” on your latest post, so how do you plan effectively for your next big marketing campaign? If
11 Retail Content Marketing Trends To Inspire Your Next Campaign Read More »
First, this is an AMAZING resource from Search Engine Land. Smart content writers do WAY more than putting words on a page. Other things to consider are: Do you find their writing engaging? How does their writing position? What “level” of freelancer do you need – someone who is newer to the game? Years of
How to Build a Best-In-Class Content Team Read More »
We’ve all educated ourselves on Expertise, Authoritativeness, and Trustworthiness (E-A-T). We’ve all debated whether it’s a ranking factor or if it’s not. And we’ve all struggled to determine whether a client is part of a Your Money or Your Life (YMYL) niche and whether we should pay attention to E-A-T when making content decisions. E-A-T
Why E-A-T Inspires Local Content Creation – BrightLocal Read More »
Are you trying to create a local content strategy but have become stuck because lots of content recommendations are better suited to enterprise-level businesses? Well, don’t worry—there’s a way to adapt and overcome this obstacle by creating a user-intent content gap analysis for your clients. What is a Content Gap Analysis? A content gap analysis
How to Identify Content Gaps for Local Businesses – BrightLocal Read More »
One of the most crucial parts of a business’ digital marketing strategy is search engine optimization (SEO). This refers to the standards and techniques websites have to abide by so they can make it to the top pages of search results. When you dissect the SEO strategies even more specifically, you’d find that one of
4 Reasons Why Content Is Essential For SEO Marketing Read More »
By Kelly Forst February 1, 2021 Content repurposing isn’t copying and pasting content from one format to another. It’s a strategic process that when done correctly, can change the way you market for the better. To Amy Woods, Founder of the creative agency Content 10x, creating amazing content is all about discoverability, credibility, and establishing
Content Repurposing: Get More From Your Content | AWeber Read More »
