As COVID-19 continues to disrupt the world, you might need to send more customer emails for new and unplanned reasons. This could very well result in a volume increase that is out of the norm for your brand. This can be risky because, when it comes to email delivery and particularly inboxing, there is no […]
Important Strategies for Increasing Email Volume During COVID-19 Read More »
Lisa is a Senior Analyst at Mintel responsible for the Consumer Culture and Identity library, creating reports focused on the underlying psychographic factors that impact how consumers identify and express themselves, as well as purchase behaviors across categories. As the country calls for mass social distancing and preventative quarantining due to COVID-19, Americans are turning
COVID-19 can revive Americans’ opinions of social media Read More »
How local businesses should be communicating with customers during COVID-19 – Marketing Land Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok Source link
How local businesses should be communicating with customers during COVID-19 Read More »
Google has launched several initiatives to assist health organizations with making COVID-19 information more accessible in search results. These initiatives include the creation of a best practices guide for health websites, and a Google Search support group exclusively for health organizations. Best Practices for Health Websites In an effort to help health organizations improve their
Google is Helping to Make COVID-19 Information More Accessible Read More »
Michael Lloy is a Research Analyst at Comperemedia, responsible for producing syndicated and custom reports, as well as providing marketing insights across Canadian Financial Services, Insurance and Telecom channels. March 31st, 2020March 31st, 2020 As uncertainty and anxiety affect the Canadian populace, brands have reassured consumers that they would continue to serve them while taking
COVID-19: Canadian industries respond with strength and Read More »
The massive disruption of COVID-19 is forcing many of us to rethink everything we do. And right now, our community needs fresh ideas on how to manage the overwhelming situation. Here are some encouraging stories from marketers who made quick changes to adapt. Digital to digital The Challenge: We were a 15-month-old startup running out
COVID-19 stories: Marketers, martech firms pivot as world goes online Read More »
Health organizations are busier than ever providing information to help with the COVID-19 pandemic. To better assist them, Google has created a best practices article to guide health organizations to make COVID-19 information more accessible on Search. We’ve also created a new technical support group for eligible health organizations. Best practices for search visibility By
Helping health organizations make COVID-19 information more accessible Read More »
This is a stressful time to say the least. Everything is impacted by COVID-19 in some way, including our work. Once we’ve taken time to acknowledge how lucky we are to work in digital, it’s time to assess if our current content strategy needs any adjusting based on current events. Many marketers are finding themselves:
What Readers Want During COVID-19: Content Ideas for Every Niche Read More »
How consumer trends are evolving during the COVID-19 pandemic | Research World We value your privacy! In accordance with the European ePrivacy Directive, we must inform you that we place cookies on our website to improve your browsing experience, help us to understand our audiences better, enable us to provide you with personal content and
How consumer trends are evolving during the COVID-19 pandemic Read More »
Toby Clark is Director of EMEA Research, and is responsible for many Mintel report series, tracking consumer sentiment and top-level spending intentions in the UK. March 31st, 2020March 31st, 2020 In this new video we examine how to use the experience of Chinese consumers to help us navigate a way through Europe’s COVID-19 crisis. By
COVID-19 and consumer learning points from China Read More »
