Even if you’re not sure what a blog is, you’ve no doubt come across one at some point in time. Perhaps you’ve stumbled across a blog when you’ve searched “healthy dinner recipes”. Alternatively, maybe you used a blog to get more information on SEO strategies. In fact, if you’re reading this, guess what? You’re on […]
Some of the most important data your business has is your customer data. It tells the story of who buys from you, what they buy, and how they buy. If you’re like a lot of small businesses, you have a lot of customer data that’s just waiting to be used effectively. From basic demographic information
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Instagram has launched a feature called ‘Create’ Mode, which you can access by swiping left from your ‘Story’ menu. A spokesperson from Instagram describes this feature as a new mode to combine interactive stickers, drawings, and text without having to share photos or videos. That means you can still use most of the same interactive
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Since the early days of SEO, meta descriptions have been an important optimization point. Google continues to maintain that meta descriptions don’t help with rankings whatsoever. But, as an indirect signal, there is anecdotal evidence that indirect attributes of better descriptions do help. Things like click-through rate (CTR), perception of the quality of the result,
“Machines are built to work 24/7, but not human beings. It’s crucial that we put boundaries in place for ourselves, to have offline time, exercise and sleep, time with loved ones and friends and family that’s not tethered to a screen. That’s how we can start to get into the dance between being effective and
Sharing is caring! Do you know that coupons are the best way to make money online? They don’t only have high CTR but very high buying intent also. Someone looking for a coupon is a BUYER. We always search for the coupons when we are at the final buying stage and there comes an option to
Not many of us would be surprised to learn that in 2019, the majority of emails were viewed on a mobile device. Our research has found that mobile and tablet devices now account for 63% of all email open rates. Emails viewed on a mobile device can range from awesome to awful. While an email
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To be an effective marketer, you need to be a storyteller, a strategist, a researcher, and a data analyst all in one. With so much to do and so much on your plate, it can be hard to keep things together. As social media becomes a more powerful tool for reaching the public, there is
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Sometimes, improving UX can cost a lot of money.
How to Create an HTML Form That Sends You an Email Read More »
You may have heard of Google Registry’s “.new” initiative. Their recent launch of the .new domain extension makes it easier for everyone to perform online actions quickly—like shortening a link. Not only do we love .new, but we’re proud to be one of the first businesses Google selected to help launch it. Now, it’s even
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