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How to Create an Integrated Marketing Strategy for Your Small Business

Too many small businesses make a common mistake when it comes to their marketing efforts. Are you one of them? You are if you separate your marketing efforts into silos. Sure, you have marketing plans for your business and/or website that may (should) include search engine optimization (SEO), email marketing, content marketing, mobile solutions, SMS

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How to Easily Create an Influencer Marketing Campaign: A 7-Step Guide

The influencer marketing campaign scramble.  Where every brand, entrepreneur and page admin are DM’ing influencers around like headless chickens – late for the party. Chaos on the web is an understatement. Where the demand for influencers is so massive that everyone and their grandma, dog, and goldfish have become influencers – right? You’re on board

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Use The Instagram Algorithm To Create Engaging Posts

You’re on Instagram to drive engagement for your brand. And why not? Instagram has more than 1 billion monthly active users which is toe-to-toe with the most popular social media platforms. Unlike Pinterest, Linkedin and other sites that lean heavily towards one gender, here the gender mix is even. The majority of users are teenagers.

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