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We’re living in an era where we can do almost everything online. Some people – take bloggers and social media influencers, for example – even have too much fun sharing bits and pieces of their lives on social media in hopes of entertaining or enlightening an audience. It’s not far-fetched to say that brands and
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A lot of marketers find themselves in the position of being an order taker with their internal stakeholders who have lost sight of the value we bring to the table. With agile marketing, we can gain empowerment to do the right things with our teams while also building healthy partnerships with stakeholders. Set clear boundaries
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One of the questions I get so often from my corporate clients has to do with what to write about on a business blogs (blog post ideas). I think this is a serious issue to deal with because you don’t have to write about everything on your business blog. First, I want to establish the
5 Blog Post Ideas to Create Rock-Solid Content for Your Business Blog Read More »
No matter what size company you’re at or if you’re just a team of one, the value of social media has likely been brought up. Is the advertising you’re doing enough? How much are you really spending between all of your tech stack subscriptions? Have any of the campaigns been worth the investment? These are
What You Need to Know to Create a Social Media Budget Read More »
Is one of your 2020 goals to create a great Pinterest profile? We’ve got you covered! Each month, Pinterest draws in 300 million users who are looking to shop, plan, or find inspiration across a massive range of topics. No matter your industry, putting a top-notch Pinterest profile out into the world is an incredibly
Vimeo’s new suite of video tools geared toward small businesses harnesses the power of AI for less than your monthly internet fee. Vimeo Create is available across iOS, Android mobile apps and the web so SMBs can focus on high impact social videos. Vimeo Create Launch Small Business Trends contacted Mark Kornfilt, Vimeo’s CTO/CPO. He
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You can get 2-3X more engagements with Instagram Stories posts compared to regular content, according to agencies. In the past decade, the word ‘story’ was often associated with fiction novels or even fairytales. Fast forward to this generation; Stories are the ‘it’ thing using which people share their life with their friends, followers, and fans.
6 Tips to Create (more) Effective Instagram Video Stories Read More »
This underused tactic will transform how people view your business. By Kelly Forst February 26, 2020 Businesses battle to appear on page 1 of Google search results. Their goal: Get consumers to visit their website and buy. But, according to a study by Forbes and Yext, only half of consumers believe brands give accurate information in
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Tired of manually weeding through placement reports to exclude inappropriate websites and apps from your display campaigns? So was Dave Rigotti. He’s built a tool called ExclusionSites.com. And it’s about as straightforward as its name. “I’ve spent 15 years managing paid media and running marketing teams,” said Rigotti, “and I am always shocked to see
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