Marketing Podcast with Scot HunsakerPodcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Managing Partner of Ardent, Scot Hunsaker. Ardent’s mission is to help CEOs and Business owners prepare for their ultimate transition with a particular focus of teaching employees how to think like owners. He and I discuss his […]
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Back to Podcast John Jantsch: This episode of the Duct Tape Marketing Podcast is sponsored by Podcast Bookers. Podcastbookers.com Podcasts are really hot, right, but you know what’s also really hot? Appearing as a guest on one of the many, many podcasts out there. Think about it: Much easier than writing a guest blog post,
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Are you looking for the right mix of activities that can help you create a power-packed Twitter marketing plan? Here are a few activities that can get you hundreds of thousands to millions of impressions, engagements, retweets, replies, likes, link clicks, profile clicks and many more. One tip here is before initiating any activity, ask
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You are using Google Spreadsheets for budgeting and project management but did you know that the same sheets application can help you create impressive pixel paintings in minutes? The Google blog recently published a story of two illustrators who created a bright and beautiful wall mural using Google Spreadsheets. Marina and Mallory connected on Google Hangouts to plan and sketch
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In the early 1990’s, Steve Sims, author of Bluefishing: The Art of Making Things Happen, was a brick layer. Fast-forward to today and his clients include some of the most powerful people in the world. In fact, 32 of his clients are “royalty.” However, you will never see any of the names of his clients if
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By now I’m sure you know how important it is to have an active presence on social media. You’ve been posting more often and trying to engage with your followers. This is great, but you need to make sure you’re not overlooking the small stuff. Often, I see business pages with cover photos that look
As a student, you are probably constantly looking for sources of income. Thanks to the power of the internet, it’s now easier to make money online than ever before. It’s also not just a matter of knowing how much you need, or what to make — it’s also about having the opportunity to choose different
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Generating engagement on social media is imperative for any brand that wants to boost awareness or grow a customer base—which let’s face it, is every brand. So it’s no secret that as consumers of digital media, our newsfeeds are overwhelmed with customer stories, updates and calls to action as a result. As users, we’re getting
Nowadays, creating great content is not always enough. Sure, you’ve crafted a very valuable source of information, but if you want to achieve greater traffic, you need to make sure that it can be easily ‘understood’ by the search engines. When you optimize your content in a way that it’s SEO-friendly, you will get better
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Your business can use Google Apps Script to pull data from the rows and columns of a Google Sheet and create individualized Google Docs that include only the information needed. This can make your business and the folks running it more productive. Here’s an example. Imagine a mid-sized brick-and-click retailer. The company has developed a
