Data

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Data reports, ad copy & the martech landscape with Scott Brinker

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed […]

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Google Search Console Data Logging Issue On August 14th-15th

Google has posted a “note” in the Google Search Console of “an internal logging issue” which may cause the numbers in the Search Analytics reports to “see a very slight decrease.” The issue is between August 14th and August 15th and reads: Users may see a very slight decrease in numbers due to an internal

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Taykey unveils free version of its real-time audience data tool for interest targeting

This week, audience data platform Taykey is launching a free version of its Intelligence tool. Previously, the tool had been available as a monthly subscription. The free version offers real-time data about consumer activities on websites and social networks, although users must choose from Taykey’s predefined commonly used audiences — such as “tech enthusiasts” or

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Google chrome warnings, Facebook marketplace & SEO data

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and

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The SEO Primer to Learning Data Science Basics

‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); } }); }); For years, SEOs have faced multiple paths when it comes to career development options. For some, the general options involving web development or traditional marketing roles have dominated the conversation, leaving out the data wonks out in the

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Aetna’s CMO, Openprise’s Data Marketplace & LinkedIn analytics

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed

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Transcript of Improve Your Business by Getting the Most Out of Your Data

Back to Podcast John J: In today’s show we’ve got a really sexy topic. We’re going to talk about google analytics. Now, I know people don’t get excited about analytics and data, but the fact of the matter is businesses that track their data, that use the data to get better succeed, and those that

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