Data

Facebook’s Data Breach - What Is It & Where Does That Leave Advertisers?

Facebook’s Data Breach – What Is It & Where Does That Leave Advertisers?

Serina Fignole – May 29, 2018 By now you’ve most likely heard of the Cambridge Analytica data breach from Facebook. For those who haven’t, it was determined that since 2014 the political consulting firm collected personally identifiable information from about 87 million Facebook users, gained through Facebook’s “This Is Your Digital Life” app. The data was

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More highlights from a YES Student on ESOMAR’s Data and Insights Congress

More highlights from a YES Student on ESOMAR’s Data and Insights Congress

Reading time: 4 mins Over the years, ESOMAR has been a strong supporter of helping young professionals enter the market research industry. At this year’s Global Data and Insights Summit in Edinburgh, we were thrilled to have six students from around the world help out and immerse themselves in the conference. One has decided to

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Matt Southern

Google Ads to Provide More Data on the Performance of Smart Bidding

Google Ads will provide advertisers with more transparency into the performance of smart bidding strategies. In the bid strategy report, advertisers can now view the top bidding signals that are driving the success of their ad campaign. Top bidding signals may include, but are not limited to: Device type Location Day of week Time of

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Marketing School - Digital Marketing and Online Marketing Tips: 7 Ways to Build Deeper Relationships with Your Customers

Marketing School – Digital Marketing and Online Marketing Tips: 7 Practical Ways to Make Use of Data to Grow Faster

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they’ve learned through years of being in the trenches. Whether you have a new website or an established business, learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing tactics that work today. Source link

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Social shorts: Facebook gets a status monitor, YouTube adds Neilsen data to TV, TikTok hits 1.5 billion downloads

This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. LinkedIn cracks down on bad accounts and spam. Last week, LinkedIn released its latest Transparency

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