Data

Danny Goodwin

Google’s John Mueller on Structured Data, Speed, Disavows, Legacy Penalties & Much More [PODCAST]

Podcast: Download Subscribe: Apple Podcasts | Android | “Not that there are no myths out there, but I think a lot of these things, they stick around for a reason and it’s important that people feel free to ask something that might be a dumb question. And if you never ask a dumb question, then […]

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iPost adds Magento integration to connect customer data for more personalized email marketing

Enterprise email and marketing automation provider iPost has announced a new integration with Adobe’s Magento commerce cloud. The integration will pass customer data stored in Magento to the iPost platform to help marketers create and deliver personalized messages and cross-channel campaigns. Transactional emails from Magento can also now be sent through the iPost platform. The

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Google Ads intros ‘restricted data processing’ capability for CCPA compliance

Google will offer restricted data processing to enable businesses to comply with the California Consumer Privacy Act (CCPA), the company announced Wednesday. With restricted data processing enabled, Google will act as an affected business’ (advertiser, publisher or partner) data processing service provider. Here we’ll look at what this means for advertisers. Restricted data processing, Google

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Google Provides New Information on Latest Video Structured Data Features

Google Provides New Information on Latest Video Structured Data Features

Google has updated its video structured data help document with new information on some of the latest enhancements to video search results. The updated document has details on how to mark timestamps on YouTube videos, how to monitor performance in Search Console, and more screenshots to show the new structured data types in action. ✒️The

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Google Search Console to Report on Data Related to Product Rich Results

Google Search Console to Report on Data Related to Product Rich Results

Google is adding new data to Search Console giving retailers insight into the performance of product rich results in Google Search. The data can be found in a new Search Appearance in the Search Console performance report, which captures stats such as total clicks, impressions, average click-through rate, and average position. Websites that are eligible

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Meet MoreVisibility at 2018 #ANAMetrics Data & Measurement Conference

Meet MoreVisibility at 2018 #ANAMetrics Data & Measurement Conference

Serina Fignole – September 7, 2018 In this increasingly competitive marketplace, marketers must find ways to satisfy the ever-demanding customer by employing tools to help identify and predict their behavior and to measure and optimize marketing effectiveness. This September the Association of National Advertisers (ANA) will be hosting a Data & Measurement Conference alongside Google,

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