Data

Verizon Media policy shuts down bot-controlled inboxes from reporting data

As the privacy landscape continues to shift in favor of user privacy, inbox providers are updating their policies and terms of service agreements in efforts to provide more security and transparency to users. But email service platforms and deliverability providers are feeling the effects — and they are trickling down to email marketers who rely

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data center infrastructure (DCI) Market

A competitive rundown of data center infrastructure (DCI) market 2018-2024

A highly compelling vertical of the data center business space, DCI Market (data center infrastructure) has lately been characterized by the ever-growing digitalization and technology advancement trends. Pertaining to the basal requirement of enhanced operational efficiency, numerous IT organizations have been installing data centers on a considerably humongous scale, in a bid to deliver an

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CPG marketing platform Quotient buys location data provider Ubimo

Quotient announced last week that it’s buying Ubimo, an Israeli location intelligence company. Ubimo translates location data and history into audience segmentation, activation and campaign attribution, connecting digital campaigns to in-store results. DSP was the attraction. Quotient and Ubimo had worked together for several years, utilizing the latter’s data for Quotient customer campaigns. But the

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David Putters at Shell Gets Ready to Tell the Audience about Uberall at SIINDA 2018

Shell Tackles Listings Data Accuracy to Achieve Ambitious Growth Goals

David Putters at Shell gets on stage at SIINDA 2018, to discuss the importance of an effective location marketing strategy when working towards ambitious customer acquisition and global growth plans. David Putters, Global Product Manager Web at Shell, spoke in a collaborative session with Addiko Bank (a national bank chain in Croatia) at this year’s SIINDA (Search

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Are We Experiencing a Local Algorithm Update? [Local RankFlux Data - November 2019]

Are We Experiencing a Local Algorithm Update? [Local RankFlux Data – November 2019]

Since Saturday 2 November, our local algorithm tracker, Local RankFlux has been reporting higher than usual ranking fluctuations. While daily volatility levels usually sit within a score of 2.2-2.8, we’ve seen notable fluctuation across all industries. This suggests the possibility of changes to the local algorithm, with Wednesday seeing a peak of 4.71 – nearly

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Social Shorts: Another Facebook data breach, LinkedIn translation settings and 2020 digital ad spend forecasts

This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. Facebook confirms Groups data breach caused by API bug. The company said that private Groups

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