Data

5 Real-World Applications of How Brands are Using Big Data Analytics

Big Data Analytics and data science are everywhere we see in the modern technology industry and even our daily lives. Data analytics and artificial intelligence are pretty closely knit together. Modern-day data analytics companies make it possible for us to leverage the power of analytics and make lives easier through automation. Companies are innovating in

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‘Serious concerns’ over mental-health websites leaking user data to brands

People with mental-health issues are at risk of having their sensitive information leaked to advertisers, a privacy campaign group has revealed.  A new study by Privacy International reveals how popular websites about depression in France, Germany and the UK share user data with advertisers, data brokers and tech companies, while some websites that contain depression

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Google open-sources tool for companies that aims to keep personal data private

For a company that’s in the business of tracking users’ online activities, Google sure is going all out to prove it’s dead serious about privacy. To that effect, the internet behemoth is open-sourcing a library that it uses to glean insights from aggregate data in a privacy-preserving manner. Called Differentially Private SQL, the library leverages

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With new solutions, StreamSets aims to simplify data integration and Apache Spark

StreamSets Inc. today unveiled a cloud version of its namesake data integration platform and a new tool for Apache Spark that’s aimed at helping enterprises put their information to work faster. Five-year-old StreamSets is a relative newcomer to the data integration market, going up against incumbents such as IBM Corp., but it has already established

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