In this age of information overload, success is all about building a brand that stands out above the competition. Whether you are focused on your professional career, or starting your own company, YOU are the first or only brand that anyone will see and remember. That means that you need to overtly market yourself, rather […]
7 Easy Ways To Begin Building Your Own Personal Brand Read More »
Amazon devices with the Alexa agent Last holiday season, the Amazon Echo was at the top of everyone’s wish list. Amazon sold a lot more than they had expected, and they had difficulty keeping the product in stock. Estimates place the number of devices sold at over 9 million, about nine times what they sold
Building an Amazon Alexa Skill is so easy, Grandma can do it Read More »
Summer conference season is in full swing, and this month I’m stepping off Greg’s Soapbox to share some in-depth knowledge. With the release of the 2017 Local Search Ranking Factors and several studies, local SEO sessions are all pushing the importance of building local links. Even when tips are shared that explain how to get
An easy quarterly plan for local link building Read More »
When your company suffers a black eye in public, you need to avoid tactical mistakes that make the situation worse. Source link
How to Handle a PR Disaster in 5 Easy Steps Read More »
Subscription boxes can be a great way for ecommerce and retail businesses to gain regular customers and expand offerings to fit customers’ changing shopping habits. It can also help businesses that are simply looking to boost sales or move excess stock. If your business is one that’s considering starting a subscription box, check out the
How to Start a Subscription Business in 10 Easy Steps Read More »
Think back to a recent sales meeting when you were discussing the sales progress of your prospects. You may have reported that one of your deals was going to close soon. Whether the sale is going to close or not, and whether it will happen soon depends on a lot of variables, and one of the
Is Selling Really as Easy as 1-2-3? Understanding the Three Stages of Selling Read More »
Follow these 10 strategies to reduce cart abandonment and 1 strategy to recover lost sales post cart abandonment Your customers add items to their carts, they may even start the checkout process, but then they leave the site and abandon the items. Sounds familiar? This is the cart abandonment phenomenon. Cart abandonment is a common
10 Ways to Reduce Cart Abandonment and 1 Easy Way to Recover Up To 30% Read More »
The client conversation around influencer marketing is changing. When agencies first began pitching influencers as part of a brand’s social strategy, they spent a lot of time answering “what?” and “why?” But as a recent study by Tomoson Research shows, influencer marketing is now “the fastest-growing online customer-acquisition channel—beating organic search, paid search and email marketing.”
Influencer Marketing Ain’t Easy: 5 Client Questions Read More »
I just sold another eBook. One of my recent eBook customers notified me of this. So I tweeted to my followers how I just sold another eBook. I used to hide away. I would never share my blogging wins. I would never share any financial success. I mistakenly tried to “act like I’d been there”,
1 Easy Way To Improve Your Transparency And Make More Money Read More »
Procrastination is like a sore throat; it’s a symptom with many possible causes. Unless you know the cause, the treatment for the symptom might things worse. This column contains the five most common causes of procrastination and how to overcome them. 1. The size of a task seems overwhelming. Explanation: Every time you think about
5 Easy Ways to Overcome Procrastination Read More »
