Essential

5 Essential Video Advertising Tips for Twitter in 2019

When it comes to video ads, Twitter can stand on its own. With 321 million active users per month, the social platform is perfect for fast, relevant video content. Video tweets are six times more likely to earn retweets than image tweets, which are already several times more popular than text-only tweets. Don’t get anxious about reports of

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Five Essential Inbound Efforts to Evaluate in Your Website Audit

Building a website for your company is neither cheap nor easy. What it is, however, is necessary for 2019. And once you’ve completed the entire process – from pre-design to launch – you might think you’re completely done. In reality, you should approach your website as though it’s living and breathing. Like all living things,

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The best examples of essential personalizations

Take a look at some of the best personalization examples to help shape your web personalization strategy In our last few posts we discussed that despite personalization being demanded by consumers, brands are facing some significant blockers when it comes to implementing full-scale personalization campaigns. We also discussed how the solution to the problem was

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