Your landing page is basically like your Tinder profile. You’ve only got a few seconds to keep someone from swiping left and close the deal as quickly as possible. And if you want to play the long game, you better pack a persuasive pitch. Except, instead of asking for someone’s digits, you’re asking for their […]
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Image credit: Mila Supinskaya Glashchenko/Shutterstock Asking the right questions when choosing a web developer can help you find someone who understands your vision and can give you the website you want. When it comes to your website, you want it to be the best it can be. It’s usually the first point of contact visitors
Before we get into the meat of this chapter, I want to make one thing perfectly clear: When it comes to SEO, every page is a landing page. And when I say “every page,” I mean every single page that is crawlable and indexable by the search engines. So if you don’t want search engines
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The digital media industry is booming, and digital marketing is becoming a necessity for any company or startup today. Digital marketing positions span the gamut, ranging from search engine optimization and web analytics to digital strategist and content marketing. According to a report from Forrester Research, “the U.S. digital marketing spend will near $120 billion
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If you are using a website, then you have to follow a new algorithm which is really vital. The individual has to create a perfect strategy on the basis of the new algorithm. One has to check the minimum viable product and supervise the impact on the metrics. Apart from that, if your website isn’t
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Advertisement LinkedIn is a valuable resource for anyone looking for a job or to expand their professional connections. But if you don’t know how to write a good LinkedIn profile, you won’t be taking full advantage of it. How do you show up in more searches? How do you show up in the right searches?
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There is no shortage of technical SEO tools for agencies. From identifying issues with site speed to crawling and indexing, it’s important to have the right tools in your arsenal to identify any technical issues that may be impacting organic search performance. What follows is a list of essential technical SEO tools that every SEO
To Rakesh Gupta, a Salesforce MVP and small business owner, adversity is essential to achieving success. In fact, his life journey is the perfect example of it.Born and raised in Katihar, a small town in India, Rakesh saw his parents sacrifice their needs and safety for his success. He recalls watching his father leave each morning to walk
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From a carpenter to a doctor, everyone uses tools. There is nothing a skilled workman can do without tools. Even the simplest tool can help a man in accomplishing great things. This is very true in digital marketing. Without the right tools for digital marketing, your entire digital marketing strategy might collapse. There are a
Starting a business is not an easy process and it becomes even harder when you are looking to expand your business. If you have a small business, you need to be present in most digital platforms to advertise your products or the services you are offering. Some of the digital platforms you should join
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