If you mysteriously lost a video you uploaded to YouTube recently, there’s a good chance you don’t have a human being to blame. The COVID-19 virus is putting artificial intelligence more in charge of evaluating content. As Google and YouTube empties its offices in the wake of Coronavirus quarantine procedures, A.I. algorithms take over in […]
A.I. Technology Removes YouTube Videos As COVID-19 Empties Offices Read More »
In Google‘s latest “Search for Beginners” video, the tech giant explained how to create a compelling search results snippets. A search snippet is a summary of a website’s content that appears in the Google search result. It’s the first piece of information that influences people’s decisions on what results to click or read. Although snippets
Google Explains How to Update Search Results Snippets Read More »
For local businesses today, there are numerous different ways to market your brand online. The majority of your potential customers still use Google to find local businesses near them — businesses where they will spend their hard-earned money. In fact, 80% of searches with “local intent” result in a conversion. This begs the question: “What’s
A Beginner’s Guide to Ranking in Google Maps Read More »
Google My Business optimization, not website optimization, is considered the most valuable local marketing service in 2020. According to BrightLocal’s annual local search industry survey, on-site optimization is now the second most valuable local marketing service. The survey of 475 local marketers looks at the business practices, pricing, salary, and services offered by local marketers.
Google My Business Optimization Considered the Most Valuable Local Marketing Service Read More »
Theo Bennett – March 10, 2020 Like the October 8, 2011 announcement that Google would begin to stop the practice of passing a user’s organic search term to Google Analytics; the deprecation of the Service Provider dimension on February 4th, 2020 may live on with similar disdain. While we mourned the loss of the search
Google Analytics Loses Service Provider Dimension: MoreVisibility Read More »
Welcome to the new format of Google News Digest! SEMrush will now be bringing you weekly updates of the latest changes in Google Search, Google Ads, and Google Tools so you can keep up with the latest Google developments as they happen. This week we will cover the announcement for mobile-first indexing for all sites, the new feature
Google Announces Mobile-first Indexing for All Sites (Google News Update) Read More »
Search and Content Analytics Market In-depth Analysis 2020-2025 The report include a thorough study of the global Search and Content Analytics Market. It has successfully pointed out the key factors that have substantial impact on the Search and Content Analytics market. This report is a result of a well-planned research methodology. The methodology employed both primary and
In 1998, Google changed digital marketing forever when it launched its search engine algorithm based on PageRank. This radically new method of ranking organic search results – by equating web page value with the number of links a page earned – kicked off modern search engine optimization (SEO) and its obsession with backlinks. The progression
A History of SEO Link Spam and How Google Changed Search Forever Read More »
By Marah MorrisonYOUNGSTOWN, Ohio – When people have insights to drive their business, it can give them confidence to move forward, said Jeff Herrmann, CEO of The Business Journal. In a free webinar hosted March 4, Herrmann and Anthony Cornejo, search engine optimization specialist at iSynergy, walked viewers through the tool they can tap into
Webinar: Google Tools Can Provide Gateway to Success Read More »
As an alternative to setting up Google Ads conversion tracking, you can import conversions from Google Analytics, such as goals or transactions, and then use it for optimization of your Google Ads campaigns. It is not a new feature, and its use by advertisers is a common practice. It became even more popular recently, as
Why Using Conversions Imported From Analytics to Google Ads Does Not Actually Make Sense Read More »
