Google

YouTube kicked in $15 billion as Google ad revenues topped $134 billion in 2019

Google parent Alphabet finally broke out YouTube ad revenues, for the first time, in Q4 and 2019 full year earnings. Total Alphabet 2019 revenues reached nearly $162 billion. Google advertising revenues accounted for $134.8 billion, with YouTube contributing $15 billion for the year. While earnings beat analyst expectations, fourth quarter revenues were lower than expected: […]

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SEO in 2020: Going Beyond Google

SEO BLOG / Good To SEO

In the majority of countries in the world, there is a huge emphasis on Google-first SEO. That is, looking to Google for the latest changes in how to optimize websites and achieve better levels of organic search traffic. This, however, might not always be the best approach. There are many other search engines that can

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Google Position Zero – All you need to know

SEO BLOG / Good To SEO

Advice LBV Hub Marketing & PR Stone Create Google’s SERP Zero Before we dive into all things Google’s position zero, picture this scenario. You’ve spent months trying to get your website ranked as highly as you can on the search engines. One afternoon you decide to sit back and evaluate your SEO growth. You find

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New MarTech Today guide to Google Shopping, Amazon, and more

SEO BLOG / Good To SEO

As the websites of retailers like Amazon, Walmart and Target become not only distribution channels, but also marketing channels, many campaign management software vendors are adding functionality that allows marketers to extend their campaigns to these new platforms. MarTech Today’s “Digital Commerce Advertising Management Platforms – For Amazon, Google Shopping and Beyond“ examines the market

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Google Discusses Link Reconsideration Requests

SEO BLOG / Good To SEO

In a Webmaster Hangout, someone asked John Mueller about examples of bad links that Google sent his client. The problem was that the sample links were nofollow. Google’s John Mueller explained why those sample links were nofollow then offered guidance on what should be done for a successful link reconsideration request. The question asked was

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SEO/SEM Disrupted: How Google Travel is Shaking up the Marketing Funnel

SEO BLOG / Good To SEO

Introduction Our only certainty in the vacation rental industry is change, and 2019 did disappoint those who enjoy the adrenaline rush of disruption. Google Travel is not just another channel; it will continue to cause the convergence of organic search engine strategies, pay-per-click advertising, channel/distribution management, and revenue management more so than any other new

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Search Engine Optimization SEO Trends in 2020

SEO BLOG / Good To SEO

(MENAFN – GetNews) Did you know that since last year there have already been 5 Google algorithm updates? Did you know that since last year there have already been 5 Google algorithm updates? For those that do not know what that is, it’s the coding Google uses to decide how and where your website will

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Chattanooga TN Google Local Marketing Expert SEO Digital Services Launched

SEO BLOG / Good To SEO

Chattanooga, TN online marketing agency Champion Branding Consulting expanded its services to provide cutting-edge local SEO services for companies in Chattanooga. (Newswire.net — January 31, 2020) — Chattanooga, TN — Chattanooga, TN online marketing agency Champion Branding Consulting expanded its services to provide cutting-edge local SEO services for companies in Chattanooga, Cleveland, Soddy-Daisy and the

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90.63% of Content Gets No Traffic From Google. And How to Be in the Other 9.37% [New Research for 2020]

SEO BLOG / Good To SEO

It’s no secret that the web is growing by millions, if not billions of pages per day. Our Content Explorer tool discovers 1.8 million new pages every 24 hours while being very picky about the pages that qualify for inclusion. The “main” Ahrefs web crawler crawls more than double that number of pages every minute! But

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Four common Google Analytics myths busted

SEO BLOG / Good To SEO

Google Analytics is a powerful tool that’s unprecedented in its ability to measure your website’s performance. The data it gathers is invaluable to you as a marketer. They can give you a clear view of what decisions you need to make to benefit your brand. Data, however, are just numbers and graphs. On their own,

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