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Google, Target Form Alliance to Take on Amazon

A war among titans is silently brewing in the online retail arena. Recently, Google announced a partnership with Target, a move that could signal the start of Google’s challenge to eCommerce giant Amazon on its own turf. Amazon is a serious threat not only to traditional retailers such as Target but to the search engine […]

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Target partners with Google, Capture leads with calls & 50M Local Guides

Michelle Robbins, SVP Content & Marketing Technology, oversees editorial direction as Editor in Chief for Third Door Media’s digital publications, Search Engine Land, Marketing Land and MarTech Today, directing a full-time staff of reporters and editors managing contributed content. She is responsible for developing the content strategy across all properties and aligning those initiatives with

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How to Attract More Customers with Google My Business

Many small business owners hope Google will bring in more customers. Some try to advertise using Google Ads. Others wade into the mysterious world of search engine optimization (SEO). The latter often involves hiring an internet marketing wizard who makes strange suggestions for your website. There’s another way Google can help you bring in more

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Shopify Adds Google Autocomplete, eCommerce Sales Zones Emerge

If you run an ecommerce shop, your goal should be to make the buying process as easy as possible for shoppers. And a new feature from Shopify should help merchants do just that, by offering autocompleting forms to save people time in the checkout process. Additionally, some ecommerce merchants are making the process easier for

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Google now has 50M Local Guides adding content to Google Maps and Search

Google hosted its second Local Guides Summit for the people who contribute content about businesses in their local areas to Google Maps and Search earlier this week. It brought together 150 top contributors from 62 countries to the San Francisco Bay Area. In 2016, there were 75 attendees from 37 countries. Last year, there were 5

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Google on Website Security & Manual Actions [Webinar]

There are two notifications that every SEO professional dreads receiving: Your site has been hacked. Google has taken a manual action on your site. To achieve great SEO results, you need to make sure your website is optimized and secure. Learn how to secure your website and avoid manual actions from Google’s Eric Kuan during

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Google to launch initiative in Indy for job hunters, business growth

Google CEO Sundar Pichai delivers the keynote address at the Google I/O 2017 Conference at Shoreline Amphitheater on May 17, 2017, in Mountain View, California. (Justin Sullivan/Getty Images) PITTSBURGH (WISH/AP) — Google will launch a national initiative in Indianapolis in November to train Americans on how to get jobs and grow their businesses. CEO Sundar

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Indianapolis set to kick off ‘Grow with Google’ technology tour

Courtesy Getty Images INDIANAPOLIS, Ind. – Google has announced that Indianapolis will be the first date of their “Grow with Google” tour beginning in November. The two-day event, which takes place on Nov. 10 and 11 at the Indiana State Museum, will feature over 20 workshops, more than 100 one-on-one coaching sessions, and interactive demonstrations.

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Google locally focused ads poised to play important holiday season role for brick-and-mortar brands

Google has long touted the growth of queries with local intent, such as those that include the words “near me” or a location name, such as a city. Over the past couple of years, the search giant has set about to monetize this ever-growing segment of queries. Whether directly on its own domain, such as

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