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Google rolling out support for AMP landing page in AdWords search campaigns globally

In May, Google announced it was running a beta test with advertisers to test driving traffic from mobile search ads to AMP landing pages. On Thursday, the company said all advertisers will be able to point mobile search ads to AMP landing pages beginning in two weeks. The functionality is limited to landing pages from […]

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Google Search Console beta invites, Google attribution & question and answers in maps

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and

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Google has invited more beta testers to the new Google Search Console

Yesterday, Google has sent out a new batch of invites to webmasters to try out some of the new features within the new beta Google Search Console. If you were invited, you should see in your Google Search Console dashboard for a specific property, a link to “try the new Search Console” at the top

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A Beginner’s Quick Guide to Using Google Search Console for SEO – PR News

If you want a better website with better content, Google Search Console should be one of your first stops. It’s a powerful set of tools that can give you valuable information on errors you may have in your code, usability, search traffic and so on. And yes, there can be a slight learning curve if

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Google Says Just Because You’re Not Spamming, Doesn’t Mean You Should Rank #1

Just because you are a good player, play by the rules, you are an SEO angel – it does not mean you should rank number one or very well in the search results for whatever you want. Google’s John Mueller said on Twitter, “just because a site isn’t spamming doesn’t mean it’s the best result

Google Says Just Because You’re Not Spamming, Doesn’t Mean You Should Rank #1 Read More »

5 Google Adwords Mistakes Every Online Marketer Should Avoid Making

There’s no doubt that Google Adwords can be very beneficial to a business. It’s one of the best ways to drive traffic to your site, generate leads and close sales. But like most good things, it also takes time, careful planning and execution, and a bit of an investment. Google Adwords campaigns have to be

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Google Introduces ‘Trending Searches’ and ‘Instant Answers’ to iOS App

Google is giving users of Apple products greater functionality with the addition of Twitter-like features in a recent update to its iOS app. The mobile version of the search engine which was introduced in its Android app last year, now sports Trending Searches, a location based feature that lets iOS users know of the hottest

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Forget ‘US News’ Rankings. For Online College Programs, Google is Kingmaker

In a time of towering tuition costs, it’s easy to criticize colleges for trying to differentiate themselves by building climbing walls, luxury dorms or lazy rivers. But as more colleges move to offer online programs, there’s another new cost that has nothing to do with delivering education: buying ads on Google and other online platforms

Forget ‘US News’ Rankings. For Online College Programs, Google is Kingmaker Read More »

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Google local business edits, AMP powered featured snippets & Bing Ads bid adjustments

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and

Google local business edits, AMP powered featured snippets & Bing Ads bid adjustments Read More »

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