Google

Google Analytics adds feature to unify users to Google AMP Cache pages & non-AMP pages

A-Post to Marketing Land, Channel: SEO, Google, Google: Accelerated Mobile Pages / AMP, Google: Analytics, Google: Mobile, Mobile Marketing, SEO BLOG /

As more site owners have adopted AMP for speeding up mobile pages, measurement has lagged. That’s quickly changing. A visitor who went to an AMP-enabled page and a non-AMP page of a site was being counted as two separate people in Google Analytics. In May, Google fixed the double-counting issue for visitors to publisher domain […]

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What is Google Hire, And How Can Your Small Business Use It for Recruiting?

Employment, Google, SEO BLOG /

Finding the right talent for your small business has just become easier. And he solution won’t cost thousands of dollars. Google (NASDAQ:GOOGL) has entered the recruiting space with a new app geared specifically to small businesses. The app makes Google another player in an already crowded recruiting software marketplace. However, Google hopes the big lure for Google Hire will

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Google My Business now lets businesses edit their listings directly in search results

Channel: Local, Google: Google My Business, Google: Maps & Local, SEO BLOG /

Google has announced they are now fully launching the ability for businesses to quickly edit their Google My Business local listing directly in the Google search results. We saw Google testing this feature back in July 2017, and now it is officially rolling out. Google said all you need to do is find your business

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Google AdWords’ automated ad suggestions test is getting a reboot

Channel: SEM, Google, Google: AdWords, Search Ads, SEO BLOG /

Earlier this year, Google launched a beta test that automatically launched machine-generated ads in a small set of AdWords accounts. The lack of control in that test wasn’t particularly well-received. Now, Google is giving it another shot, with some adjustments aimed at addressing advertiser concerns. A limited number of advertisers in the US and the

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Google officially adds AMP based featured snippets to mobile search results

Channel: SEO, Google: Accelerated Mobile Pages / AMP, Google: SEO, SEO BLOG /

Google has confirmed with Search Engine Land that last week they have rolled out the ability for AMP links to show up in the featured snippets section at the top of the Google mobile search results. Google tells us this launched last week as some started noticing. Google did confirm again that AMP is still

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Google AdWords Insights and Strategies from Mike Rhodes

blog, Boost Conversions, Drive More Traffic, SEO BLOG /

I’m sure you wouldn’t deny it or argue against it. You know how powerful it is and how, when done right, it can have a profoundly profitable impact on your business. I’m talking about Google AdWords, of course. 😉 So, are you using AdWords in your campaigns? Are you using it well? If you’re looking

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Is it worth buying digital media beyond Facebook and Google?

A-From MTT, Channel: Martech: Advertising, Martech Column, SEO BLOG /

Let’s start with the good news. The US internet ad industry grew 21.8 percent (from $59.6 billion to $72.5 billion) last year, according to the Interactive Advertising Bureau. You also may have heard the bad news: Google and Facebook account for almost all of that growth, and when other big names like Amazon, Snapchat and

Is it worth buying digital media beyond Facebook and Google? Read More »

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Google AdWords ad suggestions, ad performance & Doodles

Channel: Industry, SearchCap, SEO BLOG /

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Google AdWords’ automated ad suggestions test is getting a rebootSep 5, 2017 by Ginny Marvin The new ads beta takes into account advertiser feedback on the earlier Ads Added by AdWords test. Ad-jective Analysis: Look

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One Year Later: How Google AMP Changed SEO for Small Businesses | 2017-09-05

SEO BLOG /

Sept. 5, 2017—Last year, Google announced the Accelerated Mobile Pages (AMP) project, poised to change the mobile web experience. One year later, Business 2 Community evaluated AMP and how it’s changed SEO opportunities for small businesses. Shortly after Google rolled out the first deployment, Google said the AMPs weren’t drawn into results, just an improvement on the user experience.

One Year Later: How Google AMP Changed SEO for Small Businesses | 2017-09-05 Read More »

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