Google announced several upgrades to both their flight search and hotel search features to aid searchers in finding the most economical options for their trips. Rolling out on Google Flights is the ability to ability to click on “Dates” to see the calendar view of date combinations with the cheapest prices highlighted in green and […]
Google upgrades flight and hotel search to provide price grid views & more Read More »
Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and
Google AdWords ad rotation, local panel ads & trip search Read More »
Google Analytics is loaded with reports and has many settings that can be customized to enhance reporting. The following checklist is designed for ecommerce merchants. By using Google Analytics’ reporting capabilities, merchants can obtain the data to grow their business. Google Analytics Setup Checklist 1. Use the latest code. Make sure your Google Analytics’ tracking
Google Maps is making it easy for Android users to find parking options. The Android app now has a “find parking” button on the direction card that is displayed once you search for your location. The button leads to a list of parking garages and lots near the intended location. Users can select their preferred
Google Maps Android app adds ‘find parking’ feature to show you nearest parking garage Read More »
Posted by goralewicz I recently published the results of my JavaScript SEO experiment where I checked which JavaScript frameworks are properly crawled and indexed by Google. The results were shocking; it turns out Google has a number of problems when crawling and indexing JavaScript-rich websites. Google managed to index only a few out of multiple
Going Beyond Google: Are Search Engines Ready for JavaScript Crawling & Indexation? Read More »
Google parent Alphabet is preparing to comply with EU regulators’ demand that it no longer “favor its own content” in shopping search results. Google must propose a solution that will offer “equal treatment” to Google’s shopping rivals by Tuesday at midnight. In June, Google received a long-anticipated antitrust fine of EUR 2.4 billion (now $2.9
Google says it will offer antitrust remedy to EU to avoid further penalties Read More »
If there’s one thing all paid search advertisers can agree on, it’s that ad testing is important. It’s long been a best practice to include multiple ads in each ad group so that you can see which ads perform better and create better ads within your account. That may be where the agreement ends, though,
Google Announces Major Changes to Ad Rotation Settings Read More »
Google’s John Mueller posted on Google+ some basic SEO advice for how to handle recurring events and updated items pages for search and users. For example, if you run an annual conference and you want to post the new agenda for 2018, do you make a new /2018 URL or keep it on the main
Google On URLs & SEO For Recurring Event & Updated Item Pages Read More »
The major advantage that traditional retailers had over Amazon was the availability and immediacy of stores. You could see and touch products and take them home the same day. You could return products more conveniently than shipping them back to Amazon. Over time, however, Amazon has chipped away at these advantages with Prime, Prime Now,
It’s Amazon vs. Google as we enter a new era of online-to-offline commerce Read More »
The following is a guest post from Chelsey Heath, the news SEO strategist for Trisolute Software’s News Dashboard. Guest posts do not necessarily reflect the opinions of this publication. Read more about MediaShift guest posts here. In the world of the Google search engine results pages, or SERPs, there’s a new gold standard: Google’s accelerated mobile articles.
How Will Changes in Google AMP Results Affect Your Newsroom? Read More »
