PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. If you enjoy our show, we would love it if you would rate it or post a review on iTunes. In this week’s episode Robert ponders whether we can – and should – try to keep up […]
Amazon, Facebook, and Google All Launch New Content Plays Read More »
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google Chicago has a subway car on their rooftop: Source: Twitter Google movie theatre signage: Source:
Google movie theatre sign, rooftop subway car & wacky office room Read More »
Today’s featured Google Doodle on the US home page honors the Silent Parade of 1917 on its 100th anniversary. The Silent Parade of 1917 included approximately 10,000 African Americans marching down Fifth Avenue in New York City in response to the East St. Louis Riots of 1917. It was the first mass protest of lynching
Google remembers the Silent Parade of 1917 on its 100th anniversary Read More »
Earlier this week the American Customer Satisfaction Index (ACSI) released its “e-business” report. The category includes search, social media and news and information sites. Social media held steady, while the search and online news sectors declined vs. last year. In the aggregate “search engines” dropped in customer satisfaction by 1.3 points. Microsoft properties (MSN, Bing)
Customer satisfaction with search drops, in social Google+ beats Facebook Read More »
“Everything changes and nothing stands still.” In this quote, Heraclitus of Ephesus was referring to life and the fundamental order of the cosmos. But he might as well be referring to Google’s chronic algorithm updates, even if he was a few centuries early. See, Google makes roughly 500 – 600 changes each year. Some are major,
Should You Be Worried About The Next Google Algorithm Change? Read More »
Free Webinar | August 16th Find out how to optimize your website to give your customers experiences that will have the biggest ROI for your business. Register Now » If you’re optimizing your web content for search-engine results pages (SERPs), you might be under the impression that No. 1 is the best you can do.
Zero Is the New No. 1 (At Least for Google Ranking) Read More »
INQUIRER.net file photo Most people nowadays rely on Google search for a quick and easy way to attain answers to whatever query they may have. With smartphones becoming the most used tool to conduct such searches, Google has decided to remove its Instant Search feature, particularly since the feature doesn’t appear to make much sense
Google removes ‘Instant Search’ to aid mobile interface Read More »
Over the past month or so, Google has been testing how sitelinks show up on brand queries on desktop search results. The test is on enhanced sitelinks, which include a line of description copy with each link and appear only on brand queries on desktop. Typically, these appear in two columns below the ad as
Google testing list format for AdWords enhanced sitelinks Read More »
Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and
Google AdWords sitelinks, Bing fact labels & mobile techniques Read More »
Has your website been penalized? I have been there and can help you recover from this. The majority of businesses value search engine traffic above all, but this is not an easy thing to achieve. Google established its guidelines and now penalizes SEOs and marketers for overdoing the link-building process. Matt Cutts, former head of
How to Recover From Any Google Penalty Read More »
