What is Google Data Studio? For those of you who don’t already know, Google Data Studio is a dashboard and reporting tool that is easy to use, customize, and share. It allows you to transform your data into appealing and informative reports for your audience.… The post Google Data Studio: What Is It, What’s Working […]
Google Data Studio: What Is It, What’s Working & What’s Missing Read More »
Articles published with Accelerated Mobile Pages (AMP) load four times faster than standard mobile pages with a 35% improvement in engagement time, according to new research from Chartbeat. Facebook Instant Articles (FIA), a key competitor to Google’s AMP product, load faster than AMP. But publishers see three times as many AMP articles viewed per day than
Accelerated Mobile Pages vs Facebook Instant Articles: Is Google winning the mobile war? Read More »
Posted by MiriamEllis “How do I delete a Google listing?” is an FAQ on local SEO forums — and it represents an oversimplification of a complicated and multifaceted issue. The truth is, simple deletion is seldom the answer. Rather, most events that arise in the course of doing business require knowing which steps to take
Posted by randfish Does Google treat text kept behind “read more” links with the same importance as non-hidden text? The short answer is “no,” but there’s more nuance to it than that. In today’s Whiteboard Friday, Rand explains just how the search engine giant weighs text hidden from view using CSS and JavaScript. Click on
How Does Google Handle CSS + Javascript "Hidden" Text? – Whiteboard Friday Read More »
Posted by tombennet Data-driven marketing means understanding what works. This means not only having accurate data, but also having the right data. Data integrity is obviously critical to good reporting, but Analytics auditing shouldn’t focus solely on the validity of the tracking code. Even amongst digital marketing teams who place importance on reporting, I frequently
How to Measure Performance with Custom Dimensions in Google Analytics [Tutorial] Read More »
