Charlie Scholz – January 17, 2019 Campaign device targeting and bid adjustments are nothing new to the Google Ads platform. However, there is a new placement that is now given the same targeting treatment as Desktop, Mobile and Tablet… TV Screens. This is no surprise due to the rising use of smart TVs and streaming […]
Are you leveraging your responses to Google reviews and using the new Google My Business (GMB) tools to get a leg up on your local search competitors? If not, here are some major points to consider when boosting your GMB presence. 1. Encourage Reviews Reviews are one of the best ways to grow your GMB
Google is the latest big tech company to make a move into banking and personal financial services: The company is gearing up to offer checking accounts to consumers, as first reported by the Wall Street Journal, starting as early as next year. Google is calling the projected “Cache,” and it’ll partner with banks and credit
Google to offer checking accounts in partnership with banks starting next year Read More »
Earlier this year, Google teased several updates for Local campaigns. The new features, including new Maps inventory for Local campaigns, are rolling out over the coming weeks. Shopping campaigns are also getting updates for brick-and-mortar promotions and optimization. Why we should care. Some 90% or so of retail sales still happen offline. From store visits
Google expands Local campaigns inventory, BOPIS offers for Shopping campaigns Read More »
Charlie Scholz – February 8, 2019 Like Responsive Search Ads in Google Search, there is now a display ad format that takes the AI learning and dynamic features of RSA into display efforts. This newer ad format is appropriately named Responsive Display Ads. Most new, dynamic targeting and creative options available to advertisers share similar
Responsive Display Ads for Google Display Campaigns Read More »
Creating a successful content strategy requires not only the understanding of how exactly your users search for things or answering their burning questions. It demands focusing on keywords that have a positive trend. That means, the notion and its corresponding keyword is not decreasing in popularity year over year. Keyword research is generally a time-consuming
Google Search Console is one of the most powerful, free SEO tools out there. But most people never use it for anything more than checking vanity metrics like clicks and impressions. While there’s nothing wrong with looking at those things once in a while, they provide little value as standalone metrics. Translation: staring at them isn’t
How to Use Google Search Console to Improve SEO (Beginner’s Guide) Read More »
“The end of an era”… that’s the title Microsoft used to announce it will stop supporting Flash in their web browsers. Flash is disabled by default in Chrome (starting in version 76), Microsoft Edge, and FireFox 69. Soon, we’ll also move on from Flash in indexing for Google Search. Flash was the answer to the
Official Google Webmaster Central Blog [EN]: Goodbye, Flash Read More »
As we covered in our newsletter Tuesday morning, there has been a lot of speculation around a Google search ranking update over the weekend. Google has now somewhat confirmed an update, but said, “We did, actually several updates, just as we have several updates in any given week on a regular basis.” Some have asked
Google did several search algorithmic updates; somewhat confirming update rumors Read More »
$12.00End Date: Tuesday Nov-19-2019 21:32:06 PSTBuy It Now for only: $12.00Buy It Now | Add to watch list Source link
Google Ad Words Book Advertising Promotion Yahoo Search Bing Read More »
