Google

As App campaign placements expand, Google Ads aims to improve asset combinations for app ads

In July, Google announced it would be extending App campaigns to show in the Discover feed and YouTube search results. Now, the company says it is working on updates to the way it treats and reports on creative assets across inventory sources. An update to App campaign modeling, rolling out in the next few months,

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Google Highlights Restaurants That Earned ‘Local Favorite’ Status

Google is highlighting the most loved restaurants in some of the major cities in the US. Google’s new local favorites lists highlight the top rated rated restaurants, hidden gems, and rising stars in Chicago, Los Angeles, and New York City. ‘Local Favorite’ is a designation that was introduced this past summer in Google My Business.

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New Ad Targeting Options, Google Assistant Actions, and More

Before we get started on Google news, we want to remind you that Global Marketing Day is almost here, October 30—31 UTC. This free 24-hour event will provide expert insights and strategies for marketers worldwide. So sign up today!  Now let’s talk about Google; they never stop updating and adding features, and we want you to remain informed about all the — which

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What does Google Maps ‘incognito mode’ mean for businesses?

Google recently announced Android users will have the option to do incognito searches on Google Maps starting this month with iOS to follow soon. When users activate Incognito mode, they can navigate Google Maps without having their activity saved on their Google accounts – just as Google Search’s incognito mode works. For people wanting to

What does Google Maps ‘incognito mode’ mean for businesses? Read More »

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