Social media is one of the most attractive places for individuals, brands, and businesses to focus their efforts today. With more than 2 billion users on Facebook, and another billion-plus on other networks like Twitter, LinkedIn, Pinterest, Instagram, there are just too many opportunities to not take advantage of. With this in mind, it’s also […]
3 Things to Remember When Growing a Following on Social Media Read More »
According to data gathered by Siftery, a tool that tracks and suggests software used by businesses, top companies today use an average of 37 different tools or software platforms to run their day-to-day operations. Whoa! That is an amazing fact to consider, especially when compared to how few tools businesses used just a handful of
24 Must-Have Tools for Running a Growing Company Today Read More »
In marketing — as in life — it’s not about the destination as much as it’s about the journey. Which is why research firm Forrester recently released not one, but two Wave reports on Customer Journey Analytics — one on visioning platforms and the other on orchestration. [Subscription or report fees required.] These are the
Close to 11 percent of Americans believe owning Bitcoin is illegal, but almost half or 47.71 percent are also not sure. This is according to a poll commissioned by LendEDU and carried out by polling company OnePoll. Are Bitcoins Legal? Bitcoins are legal, however, the perception that they’re not is slowing its use. From the
11 Percent of Americans Think Bitcoin is Illegal, But Business Use Growing Read More »
With attractions like the Spearhead Trail, the Back of the Dragon, the Pocahontas Exhibition Mine and the Historic Crab Orchard Museum, it is no surprise that tourism is still growing jobs and new revenue for Tazewell County. But the latest statistics on tourism growth in the county are particularly impressive. More than 200 new tourism-related jobs
Want to boost your marketing impact? Influencer marketing is becoming an increasingly popular way of doing just that. Influencer marketing, which entails partnering with relevant third parties who have influence with your target customers, is the marketing method that will be the focus of an upcoming event in New York. Influencer Marketing Days is slated
Influencer Marketing Days Event Offers Insights into Growing Trend Read More »
And, of course, a cottage industry of consultants has sprung up to advise neophytes how best to sell online. In 2013, Ross Beyeler pivoted his Boston-based web design agency Growth Spark to focus almost exclusively on helping Shopify merchants. Since then he’s increased his staff from four to 12 and won customers as big as
Shopify’s e-commerce empire is growing in Amazon’s shadow Read More »
Some students wait tables or landscape gardens to pay for college. Jack McCarthy scoured Midwestern vintage stores for the ugliest Christmas sweaters he could find. McCarthy, 22, bought whatever he could get his hands on, usually for a few dollars apiece, then sold them online for more than $20. At one point the operation was pulling in $100,000 a year—money McCarthy
Shopify’s E-Commerce Empire is Growing in Amazon’s Shadow Read More »
In a growing business, marketing can be everything. Growth can be hard to come by, and even harder to maintain. So once you start gathering customers and increasing revenue, you’ll naturally be scrapping for any way to keep the trend going. Every business is different, and there are unfortunately no universal truths as to how
5 Marketing Tricks For Your Growing an Online Business or Blog Read More »
“Can you guys do health care? What about your retail credentials? And, how would you rate your contacts with the New Jersey media in particular?” I answered the prospect’s questions in the following way: “Of course. You bet. An 11 on a scale of one to 10.” Truth be told I was the desperate owner
