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LiveShopCast Turns Your eCommerce or Retail Store Into a Home Shopping Channel

Video lets you make more impactful connections with your audience, which gives you a better chance to turn them into customers. If the video is live, the impact is even greater. This has led many platforms to deploy live video, but what LiveShopCast has done is to directly drive eCommerce revenue at the same time.

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Google Assistant coming to more speakers and home appliances from LG

Earlier today, at German consumer electronics and appliances show IFA (Internationale Funkausstellung) in Berlin, Google announced that the Google Assistant will be coming to new smart speakers and home appliances. With the move Google is more aggressively competing with Amazon’s Alexa and Microsoft’s Cortana for third party hardware and software integration. The company said that

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Google Home partnership with Condé Nast’s Vogue offers new model for publishers

In what is sure to be a model for other publishers, last week Google and Vogue magazine announced a partnership that offers “behind the scenes” audio content from selected Vogue magazine interviews. Most of these are monologues from the writers about their subjects. By asking Google Home to “talk to Vogue” (one of several ways

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Walmart offering voice shopping via Google Assistant and Home

Google and Walmart have announced a partnership to bring Walmart voice shopping to the Google Assistant and Google Home. Free delivery will also be available through Google Express, which is changing its pricing structure. Though not discussed in either company’s blog post, the move is likely a response to Amazon voice shopping via Alexa devices.

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Using Google Home for Voice-enabled Shopping

My previous post, “10 Alexa Skills for Shopping (and Selling),” focused on Amazon’s voice assistant, Alexa, and the burgeoning number of third-party apps and APIs — “Skills” — for that technology. Amazon’s smart-speaker device, Echo, uses Alexa. Google, meanwhile, has developed its own voice assistant, Google Assistant, and its own device, Google Home. I will address Google

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