Instagram

Instagram Campaigns Failing? Learn From These Brands

Companies around the world are beginning to discover something special about Instagram campaigns. They’re not just a visual way to capture your audience’s attention with filtered selfies and lunch photos. They’re a powerful method of igniting your brand. With about 800 million active users per month, Instagram is your door into a world of engagement,

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Instagram and Facebook Add New Features for Halloween, Including ‘Super Zoom’

With Halloween almost upon us, Facebook has released a range of new tools across their family of apps to help users get into the spirit of the event. Get it, ‘spirit’… because ghosts… never mind. First off, on Instagram, a new feature called ‘Super Zoom’ has been added to enhance your Instagram Stories and DMs.

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The Most Discussed Issues on Facebook and Instagram in September [Infographic]

Facebook has released the latest version of its monthly ‘Hot Topics’ report, which provides an overview of the key subjects which generated the most discussion across The Social Network – and who by – in September. The Hot Topics reports are always a good read – even if you’re confident that you know your target

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5 Predictions for Social Media Marketing on Instagram in 2018

With Christmas fast approaching, we need to start planning our 2018 social media marketing strategies, and part of that is understanding what’s coming next, what we should be on the lookout for, and which platforms are likely to implement significant shifts. To help with this, this week, we’re publishing our social media marketing predictions for

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14 Ways to Outsmart the Instagram Algorithm

If you’ve been on Instagram recently, you’ll notice you probably haven’t received as many likes or comments as you did a year ago. When the Instagram algorithm was adjusted from chronological to algorithmic, many people worried engagement rates would drop. Instagram’s own press release talked about favoring the moments you care about most, much like

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