Instagram

How To Retain Your Instagram Followers (Without Gaming the System)

As much as we may wish our Instagram follower growth showed an upward trend, it’s probably more like a rocky mountain landscape with peaks and valleys. Fluctuations in your follower count are totally normal and often a result of the ‘follow/unfollow’ game that many accounts foolishly choose to play. Here’s how it works: an individual

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How to Determine Your Instagram Ad Spend In 2017 [Infographic]

As the season of spending approaches, many marketers are in the process of trying to determine how much the cost-per-click will fluctuate as they try and engage with potential customers through social media. AdEspresso, an Italian-based web development firm, took a deep dive into the factors that influenced Instagram’s CPC in 2017 and made some

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Como fazer repost do conteúdo no Instagram por meio do Sprout Social

Existe um foco constante em como as marcas podem criar conteúdo para melhor se conectar com seu público, mas o que dizer sobre como as marcas podem aproveitar o conteúdo criadopor seu público? Compartilhar conteúdo gerado pelo usuário (UGC) e engajar seus seguidores na história da sua empresa são uma maneira eficaz de humanizar a

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Master the Basics of Instagram Ads with This Simple Overview (Infographic)

There are now more than 700 million users on Instagram. And if you want the ads for your small business to reach them, you should know what it will cost you. Did you know that Sunday evenings are the most expensive time to buy ads on Instagram? An infographic titled, “How Much Do Instagram Ads

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Cómo hacer repost al contenido de Instagram usando Sprout Social

Normalmente hay un enfoque sobre cómo pueden crear contenido las marcas para conectarse mejor con su audiencia, pero ¿qué sucede cuando las marcas aprovechan el contenido que crea su audiencia? Compartir contenido generado por el usuario (UGC) e involucrar a tus seguidores en la historia de tu organización es una forma efectiva de agregarle el

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5 Powerful Insights an Instagram Tracker Should Reveal to Your Brand

While Instagram might have felt like uncharted territory in the past, the platform represents major possibilities for marketers today. The numbers don’t lie. According to recent Instagram statistics, brands are hopping on board en masse as the platform approaches 1 billion users. Meanwhile, approximately 80% of Instagram users regularly follow and engage with their favorite brands

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How to Repost Instagram Content With Sprout Social

There’s often a focus on how brands can create content to better connect with their audience, but what about how brands can leverage content created by their audience? Sharing user-generated content (UGC) and involving your followers in your organization’s story is an effective way to humanize your brand. According to a Comscore study, brands that

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Instagram Announces New Ad Options for Stories, Including Canvas Ads

Instagram’s announced some new ad options as it looks to help brands capitalize on the rising popularity of Stories. Stories, originally cloned from Snapchat, now has more than 250 million daily users – and while Stories use among individuals has continued to grow, businesses have also been paying increased attention. As per Instagram: “In just one year,

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