Instagram

A Complete Guide to Facebook and Instagram Ad Targeting Options [Infographic]

Whether you like it or not, Facebook knows a lot about you. A study released back in 2015 showed that your Facebook Like profile could reveal intricate details about your psychological make-up and preferences, finding, ultimately, that Facebook knows you better than your family, your friends, even your partner. In fact, in some instances, Facebook data […]

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10 Instagram Statistics to Keep in Mind When Planning Your 2018 Strategy

SEO BLOG / Good To SEO

Digital marketing changes very rapidly, so it’s important to stay caught up with new platforms, strategies and tactics. One thing that can be extremely helpful when trying to stay ahead of the game is keeping an eye on stats – while you always need to be careful and consider the source of said statistics, they can

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3 Ways to Turn Blog Posts into Engaging Instagram Content

Blog Promotion, SEO BLOG / Good To SEO

This is a guest post from Jonathan Chan of Foundr Magazine. You are probably here because you are a proud blog owner. Your content is consistently fresh and up-to-date, your mission statement is on point, you’ve managed to create a brand from scratch and everything is going swimmingly. But you’re still not using Instagram to

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Instagram Stories are Coming to Desktop, Expanding Stories’ Reach

SEO BLOG / Good To SEO

Just weeks after Facebook confirmed that Facebook Stories is coming to desktop users, Instagram has now announced that you’ll soon be able to view Instagram Stories on desktop too. As shown above, if you head over to Instagram.com, you’ll soon see a Stories bar across the top of the screen. Instead of swiping through, there’ll

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How media companies are creating episodic series for Instagram Stories

Channel: Video, Facebook: Instagram, SEO BLOG, Social media marketing, video / Good To SEO

At the same time as Facebook and Snapchat are stocking up on original shows, media companies are independently producing episodic series for Facebook-owned Instagram. Sometime last year, Bustle Editor in Chief Kate Ward saw a tweet from someone asking whether watching Snapchat Stories had replaced TV as a before-bed ritual for anyone else. “It kind

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Facebook & Instagram Ads: Complete Guide to Targeting Options

SEO BLOG / Good To SEO

Yesterday we highlighted an infographic by Izea that mapped out how to target your Twitter ads, and today the influencer marketing platform offers a similar guide for targeting Facebook and Instagram ads. The infographic starts off with a few statistics that show just how powerful ad targeting on the social media platforms can be. For

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Instagram starts putting Stories, but not Story ads, on its website

Channel: Social Media Marketing, Facebook: Instagram, SEO BLOG, Social media marketing / Good To SEO

The majority of people who use Instagram’s app every day check out its Stories feed. Now the Facebook-owned photo-and-video-sharing service is extending its Snapchat clone to its online audience. Instagram has begun showing Stories to people who log into its website, the company announced on Thursday. While the Stories feed in Instagram’s app features ads,

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How Brands Use Instagram Stories

SEO BLOG / Good To SEO

Instagram Stories turned one recently, and influencer marketing platform Klear analyzed 149 brands across eight industries to see how brands are using this relatively new medium. Some of the results were compiled into an infographic that highlights which brands perform best and how each industry uses Stories to drive action and engagement. For instance, most brand

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4 Instagram Mistakes You Don’t Know You’re Making

SEO BLOG / Good To SEO

Instagram has evolved so much from when it was all about the images – now brands and businesses can use it as a powerful tool for marketing success. But with so many updates, new features, and accompanying rules and regulations, it can be easy to overlook some of the finer details of the platform and miss

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How to get more Instagram followers

search engine optimization jobs / Good To SEO

Photo credit: Natee Meepian/Shutterstock Take these positive steps to ensure you get more Instagram followers for your business page. Unless you have been living under a rock since 2012, you know just how much Instagram has changed and how it is now a major player in the world of social media. From its humble beginnings in

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