People remember 80% of what they see, 20% of what they read, and 10% of what they hear, according to an infographic by Instagram service provider Gramlike. So it’s no wonder than Instagram is a popular social media platform, and not just for consumers but for brands as well. With 90% of Interbrand’s “Top 100 […]
Why Businesses Should Use Instagram for Marketing Read More »
Instagram Stories, a feature that lets you share all the moments of your day, turned a year old this week. And in less than a year usage of Stories blew by Snapchat, with 250 million daily users compared to Snapchat Stories’ 166 million users. And businesses on Instagram are really stepping up their usage of
Over 50 Percent of Businesses on Instagram Have Used Stories in Last Month Read More »
In the eyes of some people, some social media platforms are simply more valuable or more useful than others. This is both from the perspective of the creator and from the perspective of the consumer. You might think that, as an Internet marketer, you might have more to learn by following the right people on
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If there’s anything you can rely on in the modern social media landscape, it’s that Facebook is going to copy Snapchat. Likely till the end. Back in May, Snap Inc., the parent company of Snapchat, released their first ever performance report as a listed company, noting that while user growth had slowed, engagement was increasing.
Instagram Releases New Stats on Stories Use to Celebrate Stories’ First Anniversary Read More »
Here’s a familiar situation: you leave your house with a fully charged smartphone only to realize it’s at 37% by the time you reach your destination. What’s draining its battery life? Apps. Specifically social media apps.The average person spends up to 4 hours on their smartphones a day. Over 80% of that time is spent
Instagram is indubitably a top superpower amongst rival social networks LinkedIn, Twitter and even IG’s own parent company, Facebook. As of April 2017, Instagram currently has over 700 million monthly active users. To put this into perspective, that’s over double the monthly active users of Twitter and three times as much for monthly active users
18 Instagram Stats Every Marketer Should Know for 2017 Read More »
Instagram is indubitably a top superpower amongst rival social networks LinkedIn, Twitter and even IG’s own parent company, Facebook. As of April 2017, Instagram currently has over 700 million monthly active users. To put this into perspective, that’s over double the monthly active users of Twitter and three times as much for monthly active users
Contrary to popular notion, Instagram is not all about celebrities, food, fashion, dogs and cats, or homes and gardens. It’s also a great way for brands and businesses to engage with their target market and close sales. However, many marketers and business owners are still trying to get a clear picture about their accounts. Luckily,
How time flies in social – this week, Instagram Stories turns one. That’s right, Instagram’s blatant Snapchat-clone, which has gone on to surpass Snapchat usage by a considerable margin, is celebrating its first birthday – and for Facebook, it is most definitely a celebration. Here’s why (courtesy of Socialbakers): For all the backlash and criticism
New Study Shows How Brands are Using Instagram Stories to Boost their Messaging Read More »
Instagram started out as an image-sharing app with only a tiny workforce. It found a sweet spot in modern society that combined vanity, social networks and a shift toward visual media. And then one day Mr. Zuckerberg decided to pay a billion dollars to acquire it. Soon it was a tool for many; famous celebrities,
