We’ve written before about how influencer marketing is on the rise, and today’s infographic continues that theme and also explores why the marketing tactic is so popular. With an average of $7.65 return on each dollar spent, according to an infographic by Influencer Marketing Hub, it’s easy to see why brands that try out influencer […]
Influencer Marketing: Growth, Stats & the Example of Instagram Read More »
It’s hard to believe it’s almost August already. Before long, we’ll be lamenting summer trips not taken, paperbacks left unread, beaches not visited. Summer’s not quite done with us yet, however, and we have just enough time to look back at which posts were the most popular with our readers this month. So, whether
Online Ad Costs, Instagram for Restaurants & More Top Stories from July Read More »
While it may have been a seemingly innocent platform for lunchtime selfies and celebrity buzz five years ago, Instagram has exploded as a major hub for marketers. The popular photo-sharing platform recently passed 700 million users, many of which are more than happy to use the platform to purchase products and engage with brands. Considering
How to Build a Massive Instagram Following (Without Buying Them) Read More »
Instagram: Perfecting the Art of IP Thievery It’s no coincidence that Snapchat and Instagram share many of the same features. Since the two social media platforms started going toe-to-toe, Instagram has always seemed to reproduce Snapchat’s successful developments. Stories, selfie filters and expiring messages are just a few of the lookalike features Instagram released after
What if every lead you brought in was worth $44.60 to you? And you didn’t have to pay anything to get them? Some get-rich-quick scheme? Nope. Just one of the last organic options when it comes to traffic, and you’ve probably heard of it. It’s called Instagram. Of course, Instagram has a bad rap. Most think
How to Sell on Instagram Organically and Using Paid Campaigns Read More »
Facebook’s IQ insights blog has undergone a facelift in recent months, which has delayed the publication of their latest ‘Hot Topics’ report, but they’ve now published the data for June, highlighting the key issues and topics garnering the most mentions across The Social Network last month. The Hot Topics reports are a great reference point
The Most Discussed Issues on Facebook and Instagram in June [Infographic] Read More »
Ever since Instagram changed its algorithm from displaying photos chronologically, to now displaying posts from those that you interact with most, many businesses and influencers have complained about it being significantly harder to gain likes and followers. These two groups of users have a lot at stake whenever Instagram’s algorithm changes, as they both use
Which platform is most suitable for your business? One of the most popular debates around social media in recent months has been between Snapchat or Instagram stories? Since the launch of Instagram Stories in 2016, Snapchat and Instagram have been neck in neck attempting to release the best features and gain the most users. This
Snapchat or Instagram Stories? – Smart Insights Digital Marketing Advice Read More »
Whether you’re on Instagram for business or pleasure, everyone wants more followers – and it’s not just for vanity reasons. A larger audience for your content is also, obviously, good for business. Instagram has quickly become one of the most popular social media platforms in the world, with over 700 million monthly active users. It
A 4-Step Process for Building Your Instagram Presence Read More »
Hosting a giveaway on your Instagram is one of the easiest ways to increase engagement. But to run a successful one is more challenging and requires some planning. We’ve created a guide on the basics of running an Instagram contest. For this article, we’ll focus specifically on Instagram photo contests that require user participation and
9 Inspirational Ideas for Your Next Instagram Photo Contest Read More »
