By now, most of you know that social media should be a part of your marketing campaigns. Of course, there’s always a caveat: if your target market is on social. The same thing goes for social platforms. Although we’re strong proponents of using whatever social platforms your market is on, we also believe that it should […]
5 Tips to Help Your Company Stand Out on Instagram Read More »
One of the most under-used ways of sending someone to your business is an efficient use of links. We’re going to review two different ways to use links in an interesting way to drive more traffic (after all, we’re SumAll and we’re always thinking about fun links). Today, we’d like to focus on two competing tools – Instagram
Snapchat and Instagram Stories: Link it out! Read More »
We get it. You took an amazing photo, put on the perfect filter, uploaded it and now you’re waiting for the likes and comments to roll in your feed. It’s a great feeling and payoff when you know your content does well on Instagram. And for your brand, you want that feeling to be consistent.
12 Ways to Successfully Promote Your Instagram Read More »
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For some time now, Instagram has been accused of stealing ideas from Snapchat. Now, the social media company’s CEO has broken his silence to put a stop to all the talk. One of the glaring copying offenses that Instagram has been accused of concerns its Stories feature, which is reportedly a virtual reproduction of Snapchat’s
In 2016, Instagram started taking on rival Snapchat with Instagram Stories. The feature has since taken off and is now growing in ways that clearly mark its territory. What started out as a knock-off is now maturing into a channel of its own. You may already be using Instagram Stories to promote sales or build
Ultimate Guide to Running Ads on Instagram Stories Read More »
The booming growth of social media has led to the rise of the influencer marketing industry, which is projected to take up a $5 to 10 billion share in advertising by 2020. Instagram specifically is slated to play an important role. At 700 million monthly active users and a daily active user base of 200
How Powerful Is Instagram Influencer Marketing? [Infographic] Read More »
Instagram’s latest feature, the image carousel, opens up a world of possibilities for digital marketers. Takeaways Instagram has rolled out its carousel feature to all users, allowing anyone to post multiple images to a single, swipeable album. Brands like Lonny magazine are pushing the envelope by using the carousel to build “insta articles.” Birchbox and
5 Ways to Increase Engagement on Instagram Read More »
We’re always on the lookout for fun ways to help you grow your business or ecommerce site using social media or other methods (after all, we’re SumAll). Today, we’d like to focus on a very specific tool – Instagram Stories. It was launched last year as a Snapchat competitor, allowing users to create short videos
Instagram Stories: Story Search for Hashtags and Location! Read More »
If you’ve been waiting to give Instagram a try for your business, now is the perfect opportunity to act. On it’s own, the platform boasts over 600 million users and the highest engagement rates among all social networks. If Facebook wasn’t their parent company, it would be fair to say that they should watch out!
How to Speed up Instagram Growth Without Buying Followers Read More »
