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Facebook Concerns Remain, While Snapchat and Instagram Offer New Business Services – Small Business Trends

This week Facebook founder and CEO  Mark Zuckerberg’s testimony in Congress had many businesses that advertise on Facebook worried. And the fact that he said the fix would take years didn’t completely ease the minds of many. In addition to his testimony, Facebook also admitted scanning Messenger data in another story in this week’s roundup.

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4 Tips for Engaging Instagram Content [Examples]

As a marketer, you might have noticed how traditional advertising is less effective. Even mobile ads are disliked by 70% of users. What can you do to effectively connect your products to your audience? Instagram is a good answer. Its audience has grown rapidly, totaling over 800 million (increasing 200 million between July and September

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Marketing Day: Snapchat tests an e-commerce option, Instagram Nametags & dynamic search ads

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed

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Instagram’s Working on a New Q and A Sticker Option for Instagram Stories

Instagram continues to push ahead with new Stories features and tools. Earlier this week, reports circulated that Instagram’s working on a new ‘Nametag’ scannable codes to connect users to profiles, while the platform also officially released its ‘Focus’ mode for selfies. Now, WABetaInfo reports that Instagram is also developing a new Q and A sticker

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Reach a New Global Audience with Recent Update to Shopify Instagram Integration – Small Business Trends

For small businesses already using Shopify (NYSE: SHOP) and Instagram to market products online, a new update will let your customers shop on Instagram with Shopify in more places around the world. The “shopping on Instagram” feature allows businesses to tag products in Instagram posts. Australia, Brazil, Canada, France, Germany, Italy, Spain and the UK

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10 Instagram Hacks That’ll Boost Your Engagement Rates

Instagram engagement is pretty much the Holy Grail for social media marketers. The platform becomes more popular by the moment, and its users pay close attention to content from top brands. Many small businesses – from hair salons, to fashion boutiques, to cafés and restaurants – owe much of their success to Instagram. They’ve found

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