The amount of data companies deal with can feel crushing. In order to stay competitive, they have to harvest and harness information on every product they develop, every sale they make, and every candidate they hire. The good news is that as data volumes grow, so do analysis tools and techniques. Artificial intelligence is able […]
AI Can Bring New Value to These 4 Key Business Data Types Read More »
The global amusement parks and arcades market will grow at a growth rate of around 9% to nearly $87.2 billion by 2022, according to a recent report by The Business Research Company.
Key Trends in the Amusement Parks and Arcades Industry Read More »
By Felena Hanson Launching a new direct-to-consumer handbag line is more than a long shot in an extremely crowded marketplace, never mind attempting to change how people shop online. But Nichole MacDonald, founder of The Sash Bag and online sales channel Lash.Live, has done both. Get inside the mind of this San Diego-based creative business genius
By Richard D. Harroch, Mike Perlis, and Mitch Zuklie CEOs and founders of startup businesses face many challenges: raising startup capital, building a management team, developing competitive products, starting a marketing program, finding early customers, and more. The prospect of launching a new startup can be daunting. We have collectively been involved in hundreds of
10 Key Lessons for Startup CEOs and Founders Read More »
Key Takeaways From Salesforce Dreamforce ’19 Skip to content Home > Insights > Key Takeaways From Salesforce Dreamforce ’19 The US Federal Customer Experience Remains Weak And Uneven In 2019 The White House requires federal agencies to “provide a modern, streamlined, and responsive customer experience across government, comparable to leading private sector organizations.” Unfortunately, results
Key Takeaways From Salesforce Dreamforce ’19 Read More »
The holiday shopping sprint is nearly upon us and although it’s a short one, all signs point to impending good cheer for retailers and e-commerce businesses. With Thanksgiving Day six days later than last year, nearly a week has been carved out of the shopping season. Even so, Salesforce is optimistic and predicts that U.S.
5 key ingredients for omnichannel success for the 2019 holiday shopping season Read More »
Young entrepreneurs don’t always have an easy time dealing with their teams. Sometimes, an employee just doesn’t fit the expectations that a business owner or the company has for them. In such a case, the most beneficial thing to do is to let the employee go. Breaking the news to them requires a bit of
Letting an Employee Go: 13 Key Tips for New Managers Read More »
There’s seemingly no end to the things you can test in your marketing, and if you’ve laid a solid framework for your inbound marketing programs, now’s a great time to start optimizing and making what works pretty well work amazingly well . And the best way to get started is to conduct some A/B tests
The Key Difference Between Multivariate Testing & A/B Testing Read More »
According to eMarketer, paid search ad spend will grow 22.5 percent to $13.12 billion this year, and retail will account for the largest share of search dollars at nearly one-quarter of the total U.S. search market. Two of the primary draws for that growth are Google Shopping ads and local inventory ads, as Merkle’s Q1
The Key to Unlocking Google Shopping and Local Inventory Ads Read More »
November 6th, 2019 Conference SMW Staff In the modern digital landscape, we face the risk of becoming more disconnected than ever. The more technologically connected we become, the less connected we can feel. It’s time to really question what we mean by the phrase ‘connection.’ In this article we recap a session hosted by Karmarama
Why Humanity is Key in Connecting With Audiences in Social Media Read More »
