Key

Six Key Elements Of An Effective Inbound Marketing Strategy – Forbes

Forbes Six Key Elements Of An Effective Inbound Marketing StrategyForbesSearch Engine Optimization. SEO is the process of optimizing your website’s structure and content to rank organically on the search engine results page (SERP). When you have a quality website with optimized content for SEO, it allows Google’s web … Source link

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Use a Content Audit as the Key to Crafting Your Content Marketing Strategy

Conducting a content audit is on the list of best practices for nearly every content marketer. Yet 37 percent of content marketers never complete a content audit. A content audit helps you develop and navigate a content strategy. It enables you to allocate and analyze all of your existing content to identify what’s working and

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Drill Down Into Key Segments to Understand and Improve Your Funnel

The funnel has become a key part of the modern-day marketers toolkit. It’s the first report they peak at on Monday morning, and the last report they check before leaving for the weekend on a Friday. All serious analytics tools have some version of a funnel report, with differing degrees of flexibility and features. Some

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5 Key Social Media Takeaways from the 2017 Internet Trends Report

Social media marketing enables businesses to target consumers where they spend the most time online, however to get the most bang for your marketing buck in social, you need stay up-to-date on the latest social media advertising trends, best practices, and consumer expectations. Thankfully, Mary Meeker of Kleiner, Perkins, Caulfield & Byers (KPCB) hit it out

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5 Key Skills You Need To Become A Digital Marketing Superstar

We live in a world dominated by technology. From smartphones to apps to wearables, consumers today are always connected. As a result, marketing has undergone a seismic shift. To reach, interact and delight their customers, marketers need to understand how to succeed in a digital world. The transition to digital has not been easy. Case

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