Posted by randfish Typical link outreach is a tired sport, and we’ve all but alienated most content creators with our constant link requests. In today’s Whiteboard Friday, Rand outlines five smart ways to earn links to your site without having to beg. Click on the whiteboard image above to open a high-resolution version in a […]
5 Tactics to Earn Links Without Having to Directly Ask – Whiteboard Friday Read More »
Confession: A year ago, I convinced my previous employer to invest in a landing page to support a Snapchat-specific campaign. Although the landing page was pushed across many channels, I wanted the traffic to primarily be from our Snapchat audience. As Snapchat was without any mass traffic-driving capabilities, we were left promoting a vanity URL
How to Make the Most of Snapchat’s New Website Links Read More »
A top European court will now decide whether Google must remove “right to be forgotten” (RTBF) links from its global search index. The French data protection authority, Commission Nationale de l’informatique et des Libertés (CNIL), previously argued RTBF can be defeated when disputed content remains in Google’s global index. In 2015, CNIL demanded global delisting to enforce RTBF.
Top European court to decide if Google needs to purge disputed links from global index Read More »
Most SEMs are aware by now that Google is parsing JavaScript and processing content within the DOM. We know this not only because Google has flat out told us, but also because it has been tested. We know all of this — and yet, tools which provide backlink data are only seeing classically formatted <a
Did you know? Google sees JavaScript links you don’t Read More »
An interesting question came up in the last Google webmaster office hours, with Google’s John Mueller being asked about internal links, and how Google weights those links for SEO purpose. While one use for internal links is for users to enable them to easily find their way around a site, there is also a great
Position & Weight of Internal Links for SEO Value Read More »
‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); } }); }); Links were, are, and will continue to be the lifeblood of search engine optimization (SEO) for many years to come. That’s why SEO professionals invest in some form of link building — whether it’s blog posts, guest posts,
4 Reasons Inbound Links Won’t Boost Your Organic Search Rankings Read More »
Snapchat is taking a step that Instagram simply hasn’t, with new features on both its iOS and Android app that include allowing marketers and any content creators to add links to their Snaps. The most notable announced feature is Paperclips, allowing users to attach websites to Snaps, simply by tapping the Paperclip button within the
Snapchat launches new features, including Paperclips for links within Snaps Read More »
Remember how Instagram teased brands with a new option to add links to websites within Stories content back in November? Originally, only verified users had access, but that option is becoming more widely available – now, verified users and business profiles with more than 10k followers can also use it. But still, those are fairly restrictive
Snapchat Adds New Creative Tools, Including Links in Snaps Read More »
Guest blogs are a popular link-building strategy used by businesses all over the world. And until recently, many were relying on guest blogging as their primary source of earned links. But a diverse link profile is essential to maintain ranking. So how can businesses achieve this? “The landscape of SEO and link building is always changing, and today,
The Guestblogalypse: How to Get Links Without Guest Blogs Read More »
A contextual link is a powerful type of backlink that is placed within the content of a page, earned through linkbait approach (utility of the content and blogger relationships) or voluntarily acquiring it by providing external content piece on a specific blog/site (e.g. guest post with a link pointing to your content/page). Contextual links pass
How to Build Contextual Links that Your Competitors Can’t Copy|Digital Philippines Read More »
