By Kelsey Johnson October 11, 2021 Do you search for reviews before making a purchase? If so, you’re like over 90% of people looking for social proof. Use it in your email marketing today! Looking to boost the results of your email marketing? Adding social proof to your emails is proven to make readers more […]
5 Social Proof Tips to Boost Email Marketing Results | AWeber Read More »
When it comes to email, most marketers think they’re doing a great job sending relevant and informative communications, but their customers don’t always agree! Based on key findings from this year’s DMA Email Research Series (sponsored by Validity), we’ve produced a fabulous new infographic highlighting some of the biggest perception gaps, as well as the
Now that video calls are the default for any meeting, what’s the etiquette for who does and doesn’t put their video on? I chatted about this with my longtime friend and supporter, Corina Ludwig, President of FunctionFox.com, an online time tracking and project management software for creative professionals. If your goal is to increase billable
The Marketing Mentor Podcast: 415: Corina Ludwig on Etiquette for Video Calls Read More »
In a world where hundreds of musicians seem to blow up overnight and thousands more are still waiting for a big break, what everyone needs is a steadily growing base of loyal fans. They provide support and are what keeps most acts going. But how do you build and nurture more profound relationships with fans?
Email Marketing for Musicians: A Practical Guide Read More »
Apr 23, 2021 This episode is especially for women (although the men may learn a little something too). My guest, Jennifer Barrett, a financial expert and author of the new book, Think Like a Breadwinner: a wealth-building manifesto for women who want to earn more (and worry less), shared some important ideas about how we
The Marketing Mentor Podcast: 416: Think Like a Breadwinner with Jennifer Barrett Read More »
May 7, 2021 In this episode, I talked with Danielle Hughes, whose marketing is working so well that she’s got too much good work with good budgets from good people. What to do? It’s a good problem to have but not necessarily easy to solve. So we brainstormed solutions. If you like what you hear,
The Marketing Mentor Podcast: 417: How to Handle The Feast with Danielle Hughes Read More »
By Kelly Forst March 17, 2021 Data is a powerful tool, but finding it can be a pain. So we did the work for you. How do you know if you’re doing the right things to market and grow your business? Answer: reference digital marketing stats to inform your own strategy. But, it can be
Digital Marketing Stats to Inform Your Strategy in 2021 | AWeber Read More »
Hello r/marketing, Introducing the LFM Book Club! Vote for your book choice by March 5th. We’ll meet later in the month to review and discuss. Who’s the book club for? Anyone interested in marketing books and learning more about the industry. It’s an opportunity for both newcomers and seasoned veterans to read something new and
Data-driven marketing is taking over the world—which is hardly a surprise considering the year we have had. 2020 was spent sharing a near-constant stream of data—some of it easier to understand than others. And that’s why marketing teams have had to adapt their storytelling methods. The changes we see today are set to continue for
Data-Driven Marketing: How Confident Are Marketers in 2021? Read More »
When it comes to ROI, nothing beats email marketing. Despite its age, it continues to generate $42 for every $1 you invest and remains the key strategic channel for most marketers.
The Ultimate List of Best Email Marketing Services in 2021 Read More »
