The steps you need to take to turn an email idea into an active campaign will likely always be the longest process of your marketing team’s job. With more consideration in your pre-send process, you’ll see more efficiency in each step and realize greater insights. How do you bridge the gap between where you are […]
6 steps: How marketing teams can achieve the pre-send email dream – Litmus Read More »
As marketers, we’re often consumed with generating leads, and rightfully so. More leads mean more possible customers, and more customers mean more revenue. But with all our focus on lead generation, we forget about something that is just as important, if not, more. It’s called “demand generation.” Are you intrigued? Are you confused? Don’t worry;
Email Marketing Tactics That lead to Demand Gen Success Read More »
The goal of every new business is to generate revenue with a quick ROI. With today’s technological advancements, marketing communication has never been easier. The modern marketer can reach prospects through several digital channels, from search engine marketing to social media platforms. With so many innovative ways to reach prospective customers, it can be challenging
Planning on sending a July 4th-themed email to your subscribers? Read these three tips to help you get the most opens. By Monica Montesa June 16, 2020 As the U.S. prepares to celebrate Independence Day, there’s another holiday trend Americans can expect to look forward to: July 4th promotional emails. Whether you plan to host
3 Tips To Help You Get Your July 4th Email Opened | Email Marketing Tips Read More »
Amazon is a platform to distribute products, not a sales strategy. How this author used superfans to cut through the noise and create demand for his book series. By Kristin MacLaughlin June 17, 2020 Eric R. Asher is a former bookseller and cellist living in Saint Louis, Missouri. When he is not writing, you can
How this author turns subscribers into super fans with email marketing and Amazon Read More »
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Attend Search Marketing Expo next week for free! Read More »
30-second summary: Review your channel mix to find new sources of traffic. Update your website messaging to show and understanding of the evolving situation. Monitor user intent to understand how your market is shifting and how you need to react. Focus on CRO, traffic is more valuable than ever, so make sure it converts. Keep
Top five B2B digital marketing tips during COVID-19 times Read More »
![Voice Tweets & This Week's Digital Marketing News [PODCAST]](https://www.goodtoseo.com/wp-content/uploads/2020/06/Voice-Tweets-This-Weeks-Digital-Marketing-News-PODCAST-1024x538.jpeg)
Jess Budde, Greg Finn, and Christine “Shep” Zirnheld are here with a fresh new episode of Marketing O’Clock. We talk about all the digital marketing news of the week and try to come up with a catchier name for Twitter’s new audio Tweets. Talk to Tweet with new Twitter feature Twitter is testing a new
Voice Tweets & This Week’s Digital Marketing News [PODCAST] Read More »
Every week, I use LinkedIn to talk about current events and connect with other content creators. And I’m not the only one. In fact, LinkedIn has had nearly 700 million active users in 2020 and has become one of the top social media platforms.
What is LinkedIn Live? [+How to Leverage It in Your Marketing Strategy] Read More »
With some 1.7 billion websites worldwide, it’s fair to say the web of 2020 is a cluttered place.
12 Reasons to Integrate Visual Content Into Your Marketing Campaigns [IG] Read More »
