marketing

KHTS Marketing Department Is Now Full Service Advertising Agency In Santa Clarita

For those who may think KHTS marketing only reaches the extent of the airwaves, Station Co-Owner Carl Goldman is talking about how the department now acts as a full service advertising agency in Santa Clarita. Don’t miss a thing. Get breaking KHTS Santa Clarita News Alerts delivered right to your inbox. The KHTS marketing team can create […]

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How to Implement a Data-Driven Social Media Marketing Strategy

SEO BLOG / Good To SEO

Big disclaimer: I’m not a “data geek” – at least not in the typical, Excel-Spreadsheet-crunching sense of the term. I do not like numbers, and am horrible at math. Before I started working at Mention, social media marketing, to me, meant coming up with catchy copy, using funny GIFs, and way too many hashtags (#Sorrynotsorry). But

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Stop Ignoring Video Marketing: Tips on How to Leverage

search engine optimization tips, SEO BLOG / Good To SEO

It’s not just cat videos the public is going crazy over; it’s all videos, including real estate videos. Marki Lemons-Ryhal, REALTOR®, teacher, social media expert and Facebook Live video host, swears by live video. “By the end of 2017, 74 percent of all content viewed online will be in the form of a video,” she

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Marketing Day: SMB retailer survey, on-site SEO mistakes & the CMO audit series

Channel: CMO Zone, Marketing Day, SEO BLOG / Good To SEO

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Source link

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What are the biggest challenges of account based marketing?

Account-Based Marketing, Digital marketing strategy, SEO BLOG / Good To SEO

Chart of the day: length of time for results is the biggest challenge for account-based marketing, according to those in the field Research by #flipmyfunnel amongst account-based marketers has found that length of time for results to show is the biggest challenge. Getting started and content marketing related to ABM are also big challenges. The

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Email Marketing vs. Social Media Ads for Sales & Promotions

SEO BLOG / Good To SEO

When it comes to limited-time promotions or the big sale holidays, such as Labor Day (coming up in just a month!) or Black Friday, a business owner’s chief goal is to invest their time and money in platforms that will make the greatest impact. Many companies rely on email marketing for promotions, while others swear

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How The Wrong Marketing Agency Can Endanger Your Business – Forbes

SEO BLOG / Good To SEO

Forbes How The Wrong Marketing Agency Can Endanger Your BusinessForbesYou don’t really need an intensive (and expensive) link building or search engine optimization (SEO) campaign to put you on top of the result pages for general keywords. You need a localized marketing campaign tailored to a small business budget. Source link

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5 Best Content Marketing Tips for Efficient Marketers

Content Marketing Strategy, SEO BLOG / Good To SEO

How to better results from your content marketing Content marketing has recently risen to a position of prominence within the industry. As the creator of what is viewed, liked and shared online, it is one of the prime movers of any brand or product. Filling up the voids around the all-important keywords, content adds substance

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The Rise of Influencer Marketing [Infographic]

SEO BLOG / Good To SEO

Influencer marketing has seen a significant boost in focus over the past 24 months, with many proclaiming it to be marketing’s next big thing. Influencer Marketing Hub recently conducted an online survey to establish just how much effective this content distribution technique has become, while also looking at its rise in popularity amongst digital marketers. The

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Digital Marketing Models: The Honeycomb model

SEO BLOG, Social Media Strategy / Good To SEO

Use the honeycomb model to help inform your social media strategy Back in 2011, a group of professors from Canada; Jan Kietzmann, Kristopher Hermkens and Ian McCarthy created the Honeycomb Model to review social media effectiveness, looking at reasons why users engage with social media. The idea behind the honeycomb model is that of the

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