marketing

The Pitch: Advertising and marketing news for 7.25.17

Circle S studio redesigned the website for Kinsley Construction. Circle S studio launched a responsive website redesign for Kinsley Construction, a Pennsylvania-based Mid-Atlantic commercial construction firm. The studio also started on strategic messaging and a brand launch for averhealth, a Richmond-based substance-abuse recovery monitoring and care management company. The new brand was introduced at the National Association of Drug Court […]

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summer vacation

How to Ramp Up Social Media Marketing in Summertime

Post sponsored by Vivial By Laura Cole It’s summer. Which means every weekend is a time to celebrate! You’ve uncovered your grill after a long, arduous winter and fired up some New York strips. A little corn on the cob, freshly-sliced watermelon, and homemade peach cobbler round out your family’s all-American picnic. Your house is

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5 Best Digital Marketing Courses to Take Your Career to the Next Level

Second, you nurture skills that are applicable in the real world. Simplilearn provides access to virtual simulations with their Mimic Pro environment (powered by real-world Google data) so you can step into the shoes of a real digital marketer, run marketing experiments, create virtual campaigns, conceptualize landing pages, and conceptualize other key tasks using virtual

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Scorpion Acquires Digital Marketing Leader Driven Local | 07/24/17

VALENCIA, Calif., July 24, 2017 /PRNewswire/ — Today, Scorpion is honored and thrilled to announce the acquisition of Driven Local, a leading digital marketing company. Together, they will represent the best-in-class for client service, marketing technology, and high-quality Internet marketing campaigns for local and multi-local businesses in the legal, healthcare, franchise, and home services markets. “With

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How agencies are paving the way forward with marketing automation

Agencies are among the most enthusiastic adopters of new marketing automation tech With the launch of another mind-boggling Martech Landscape by ChiefMartec.com (now deservedly renamed the Marketing Technology Landscape Supergraphic or Martech 5000), it’s safe to say that there is an increased appetite for marketing automation technology. This category has been growing steadily over the

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Look internally to achieve external marketing impact and better results

Marketing is arguably the profession going through the biggest transformation, with the most potential to boost a company’s revenue growth. The ability to delight, engage, create and build customer loyalty through great experiences and superior products has never been so accessible as it is today. While marketing teams rightly focus heavily on external customers and

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3 Ways Social Media Can Supercharge Your Email Marketing Strategy

3 Ways Social Media Can Supercharge Your Email Marketing Strategy Has your email marketing hit a plateau? If so, there’s good news ahead. You can bring your email marketing results to new heights with a little help from another very powerful forum—social media! Here’s how to supercharge your email marketing efforts by leveraging the power

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