Mobile

Google officially adds AMP based featured snippets to mobile search results

Google has confirmed with Search Engine Land that last week they have rolled out the ability for AMP links to show up in the featured snippets section at the top of the Google mobile search results. Google tells us this launched last week as some started noticing. Google did confirm again that AMP is still […]

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Study: 57% of Google search traffic is mobile

Dive Brief: Mobile searches on Google now represent about 57% of all search traffic, as mobile web site traffic is now clearly outpacing traditional desktop traffic, according to a new study from content performance marketing company BrightEdge. The study also found that 79% of all searches were different across mobile and desktop, suggesting a significant

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The Most-Deleted and Least-Used Mobile Apps

Fitness/health and productivity mobile apps are the most deleted types of programs from consumers’ smartphones, according to recent research from alligatortek. The report was based on data from a survey of 2,000 people in the United States who use smartphone apps. The most downloaded apps by consumers are thoserelated to social media, email/communication, news/entertainment, and

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Combating Mobile Ad Blockers with Social Media Ads

There’s been a lot of chatter around ad blockers, especially since the announcements from both Apple and Google about installing their own ad blockers into Safari and Chrome.  But something that’s still fairly new to the mix is mobile ad blocking. As more and more traffic moves to mobile, there’s a sense that mobile ad blockers will become more relevant –

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Take our AMP (Accelerated Mobile Pages) survey

Google released their AMP (Accelerated Mobile Pages) framework nearly two years ago, and even though Google noted at their recent I/O event that more than 900,000 domains have adopted the framework, that’s just a small fraction (.075 percent) of the 1.2 billion websites on the internet. Google is also aiming to make the AMP case

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How to Produce Paid Facebook Video Ads for Mobile Like a Pro

Let’s start with a few statistics about Facebook video: Daily active Facebook users have reached 1.13 billion — which is up 17% from last year Daily active mobile Facebook users have reached 1.03 billion — which is up 22% from last year Facebook generates 8 billion video views every day — which is 100% growth in just

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