Google and Facebook control both the most-visited Web properties and the most-used mobile apps in the United States, according to recent research from comScore. The report was based on June 2017 comScore measurement data. Google-owned sites, including YouTube and other platforms, were the most-visited Web properties by US consumers in June (241 million unique visitors […]
The Top 15 US Website Properties and Mobile Apps Read More »
Mobile traffic is important. People are searching and reading on their mobile devices more than ever. What does that mean for your copy? Do you need to write differently if you’re aiming at a ‘mobile’ audience? How do you tackle copywriting for mobile? Here, I’ll share some useful tips on how to write awesome texts
YouTube, the second largest search engine after Google, offers extremely powerful search commands but there’s one important search functionality that YouTube is yet to include in its mobile app for both Android & iPhone. You cannot search for videos within a specific YouTube channel while using YouTube on a mobile phone or tablet. For instance, if
How to Search Videos within a YouTube Channel on your Mobile Phone Read More »
Marketing your restaurant is a mobile game. The emergence of the smartphone has created a culture of connectivity. With 77% of U.S. adults population carrying around smartphones to stay connected, it makes sense that your restaurant follows suit with the big names to capitalize on this growing need to know. If you look around at
4 Tested Mobile Tactics to Grow Your Restaurant’s Business Read More »
INQUIRER.net file photo Most people nowadays rely on Google search for a quick and easy way to attain answers to whatever query they may have. With smartphones becoming the most used tool to conduct such searches, Google has decided to remove its Instant Search feature, particularly since the feature doesn’t appear to make much sense
Google removes ‘Instant Search’ to aid mobile interface Read More »
Mobile web development has undeniably taken the world by a storm. It has become a multi-billion dollar industry and there are apps which revolutionized the way we think about business. When it comes to mobile web development, however, it is also critical to understand that digital marketing plays a tremendous role in their actually placement
Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and
Google AdWords sitelinks, Bing fact labels & mobile techniques Read More »
For years Google has been making it clear that mobile-first is the way forward. The whole idea behind the mobile-first ethos is that traffic is moving to mobile devices from desktop, so websites should be built for mobile first, not as an afterthought. However, as Rand Fishkin has pointed out multiple times, “mobile didn’t kill
All of Google’s Recent Changes to the Mobile SERP Read More »
Mobile user experience is becoming a key priority for brands as they look to engage with their audiences in this multi-channel, multi-device environment. This ‘mobile first’ index is on the way and, combined with the increase in consumers using voice search, getting the key user experience components for your mobile strategy has never been more
6 Tactics to Improve your Mobile User Experience Read More »
Remind me: What is this Mobile First Index all about, again? In October 2016, Gary Illyes announced that Google will be creating a new mobile index that will become their primary index. (source: Search Engine Land) While this is a step towards a more mobile-friendly internet and designed to improve user experience, at its core,
