Mobile

Smart shopping season checklists: Mobile and desktop, content and SEO

Content, Mobile, SEO, SEO BLOG / Good To SEO

Constantly changing consumer behaviors and the demand for more personalized, meaningful experiences have retailers facing huge challenges this year. Competition in the SERPs is stiff, but winning the click is still no guarantee that the consumer is invested in your shopping experience. More than half of retailers (source: Soasta.com) have a bounce rate greater than 40%, and […]

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Facebook officially launches mobile app, educational site for video creators

Channel: Video, Facebook, Facebook: Mobile, Facebook: Video, SEO BLOG, Social media marketing, video / Good To SEO

Facebook is officially launching its standalone app for video creators to manage their channels on the social network. After previewing the Facebook Creators app in June, the iOS version is rolling out globally on Thursday to all Pages and individual accounts, though the Android version won’t be available until sometime “in the coming months,” according

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Mobile retail search trends for B2B and B2C

mobile SEO, SEO BLOG / Good To SEO

Chart of the Day: Retail searches will surpass 60% mobile this year A recent report by Marler Haley shows sale and Black Friday statistics for search trends in the UK, detailing the rise in mobile searches and the implications for retailers – both B2C and B2B. For peak UK retail related searches in November and December

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Google updates mobile product knowledge panels to show even more info in one spot

Channel: Retail, Google, Google: AdWords: Product Listing Ads, Google: Knowledge Graph, Google: User Interface, Search Ads: Product Ads, SEO BLOG / Good To SEO

Google is updating the look of of its product-oriented knowledge panels on mobile to show even more details about specific products in the search results. In an example spotted by Vlad Rappoport, shown below, the shopping knowledge panel has a blue header and a new carousel featuring third-party editorial reviews and separate tabs for stores

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Squarespace Launches New Mobile App for Tracking Customer Analytics

SEO BLOG, Technology Trends / Good To SEO

The redesigned mobile analytics platform from Squarespace gives you valuable insights into your website so you can make informed decisions about your small business. The new Squarespace Analytics app delivers a range of metrics about your website on your iOS and Android mobile device. You can access the information any time no matter where you

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Facebook Community Boost Provides Mobile Economy Training to Novice Entrepreneurs

Facebook, SEO BLOG, Social Media / Good To SEO

Facebook (NASDAQ:FB) has unveiled Facebook Community Boost — a new program that seeks to help U.S. small businesses grow by enhancing their digital skills. Facebook Community Boost Program In a Facebook Newsroom post, Facebook’s VP of Small Business Dan Levy said the Facebook Community Boost program will visit 30 cities in 2018 and among them

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Facebook will disable ‘Like’ button in third-party mobile apps

Channel: Social Media Marketing, Facebook, Facebook: Apps & App Center, Facebook: Buttons & Plugins, Facebook: Mobile, Facebook: Open Graph, Facebook: Pages, Mobile Marketing, SEO BLOG, Social media marketing / Good To SEO

Three years after Facebook rolled out a version of its “Like” button for developers to feature in their mobile apps, the company is shutting it down. Starting on February 6, 2018, the native “Like” button embedded in third-party iOS and Android apps will no longer work, the company announced to developers earlier this week. As

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The cozy life of the mobile ad fraudster and how legit marketers can disrupt it

A-From MTT, Channel: Martech: Marketing, Martech Column, SEO BLOG / Good To SEO

If you’ve been a member of the digital marketing industry, read any marketing publications, dialed into any partner calls, attended any relevant conferences and so on, I’m sure you’ve come across the industry’s hottest topic: fraud. Year over year, this topic has become synchronous with the industry, and it’s now just another talking point alongside

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The Various Avenues for Integrating Geolocation Features in Mobile Applications

geolocation, Mobile & Apps, Mobile Application, SEO BLOG / Good To SEO

Geolocation technology has become a fixture with applications that serve purposes as diverse as mCommerce, directions to places of interest, finding rental places for and even dates online. Facebook and Twitter use geolocation as a feature that enables individuals to tag the location where an event occurs and even pictures and videos. Applications offering services

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Facebook refunds advertisers for mobile video ads played out of view

Channel: Social Media Marketing, Facebook, Facebook: Advertising, Facebook: Business Issues, Facebook: Instant Articles, Facebook: Mobile, Facebook: Video, SEO BLOG, Social media marketing, Social Media Marketing: Advertising, video / Good To SEO

Facebook has informed advertisers that the company has discovered two new measurement errors. The latest errors mark the 11th and 12th mistakes the company has disclosed since September 2016 and the second and third that impacted how advertisers were billed by Facebook. The two new errors involved mobile videos, including video ads, that played while

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