It might have taken them almost two years, but Instagram has finally explained the inner-workings of its algorithm-based feed. It was in July 2016 when the photo-sharing platform shifted to a machine-learning approach from reverse chronological order. A lot of users raised a ruckus over the announced change, but Instagram stood fast and opted instead […]
Instagram Explains How Its Algorithm Works, Busts Common Myths Read More »
rawpixel / Pixabay Market research is the fuel that propels products, services, and even ideas. In fact, market research might even be more important than the fuel metaphor, since crashing a campaign or initiative is more severe than sputtering at the gate. As award-winning social media scientist and author Dan Zarrella once said, “Marketing without
Ten Market Research Myths that Harm Your Brand Read More »
So, you’re trying to learn SEO and improve your website’s ranking on Google, but you’re reading conflicting advice about the processes you should follow? Structured SEO share their explanations for some of the most common SEO myths in this infographic. Here’s a quick summary of the points addressed: Does longer content mean better rankings? The value
Debunking 8 Common SEO Myths [Infographic] Read More »
The General Data Protection Regulation (GDPR) goes into effect on May 25, 2018. Thousands of sources have published their “expert” advice about the law and how it applies to email marketing over the past several months. But here’s the thing: Much of their advice is wrong or misleading — and it’s causing a lot of misunderstanding, confusion and fear
6 Myths about the GDPR and Email Marketing Debunked Read More »
Go to any conference these days and innovation is almost sure to come up. When it does, you can be just as sure you will see something Steve Jobs said, something Elon Musk did (or plans to do) and some doomsday scenario about how robots will make us all obsolete (if they haven’t already). There
Innovation “Gurus” Love to Talk About These 4 Myths — None of Them Are True Read More »
No doubt 2018 is a year of change for the digital and social web. From strategies for digital marketing, content marketing, and video, to the social networks such as Facebook, LinkedIn, Twitter, Instagram, and the list goes on, it seems the foundation for which many marketers have built their business is changing underneath their social
Top 10 Content Marketing Myths of 2018 – BUSTED [Podcast] Read More »
Splashy vendor-sponsored events have their place — if superficial celebrity keynotes and product roadmap presentations from the CEO are your thing. But what you don’t get is unvarnished access to what really matters: the good, the bad and the ugly of procuring, implementing and operating marketing technology solutions. And that’s what you really want, right?
Know the facts (and avoid the myths) of martech Read More »
Advertising on Facebook is definitely among the best ways to get website traffic and acquire users, and absolutely anyone can do it. Among the tons of posts, videos and eBooks about Facebook ads, most are useful but, having spent over $3M on Facebook ads for various companies in different business types, I can say that
8 Common Facebook Ad Myths, Debunked Read More »
The solo traveler regains consciousness, finding himself immersed in an ice-filled hotel bathtub with one of his kidneys missing… A baby alligator is flushed down the toilet, only to survive and grow to tremendous size deep in the sewers of New York City… After picking up a hitchhiker on a deserted road, the driver turns
Email Deliverability Tips: Myths and Truths Read More »
Blockchain has been hailed as a revolutionary technology, primed to forever alter everything from supply chain management to energy production to music rights management. It’s true that blockchain does have potential to change many industries. But that doesn’t mean it’s a panacea to world problems or lacks its own drawbacks, and pretending it’s a magic
Why Blockchain Entrepreneurs Need to Dispel These Myths Read More »
