Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Source link
Marketing Day: Blockchain myths, digital billboards & Belgian court fines Facebook Read More »
It’s hard to imagine that blockchain technology will ever be able to live up to its grandiose billing. It has been touted as the solution to ad tech transparency, financial instability, personal data security and many of the other problems of the modern world. In an effort to bring the expectations a bit closer to
Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed
E-commerce myths, Intel’s VP of B2B marketing & Vimeo’s latest updates Read More »
Even the smartest marketer can make a terrible marketing decision if that decision is based on an outright falsehood. Myths about the e-commerce industry and the marketing surrounding it abound. Here are seven ways to help you avoid these traps. 1. ‘Revenue and profit are the only KPIs that matter’ Early web marketers tended to
Busting e-commerce myths that lead to bad marketing decisions Read More »
By Zachary Shor Starting a janitorial company seems easy. Buy some mops and brooms, incorporate the business, and you’re ready to go. Right? Not so fast. The janitorial business does have a low barrier to entry. Almost anyone can afford to get one started. And, if you want to do all the janitorial work yourself,
How to Start a Janitorial Business: 8 Common Myths Debunked Read More »
Blogging can be flooded with myths and these will completely throw you off course. With so many people easily starting an online business, it’s important to separate the important factors from those that will simply do you harm. The reason blogging is so addictive is because people are becoming millionaires through online marketing and this
Some Blogging Myths That’ll Destroy Your Motivation Read More »
“Marketing doesn’t drive revenue — sales does.” Sound familiar? I can’t tell you the countless clients I have worked with who have made statements like that, illuminating their company’s narrow perspective on marketing as a cost center, not a revenue center. As I should hope we all know, no department can operate independently and effectively
‘Marketing doesn’t drive revenue, sales does’ (and other myths) Read More »
Let’s face it… Building a strong community can be difficult. In my time as the Lead Community Strategist at DigitalMarketer, I’ve learned there are many misconceptions that can kill your community before it’s even started. If your community is struggling to get off the ground or is trending downward, it could be that you’re thinking
Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. You buy a new car and you treat it like a new baby. It’s also less messy than a new baby, smells rather better and it’s far easier to take places. So, admit it, the love you have
An Expert Study Just Exposed One of the Great Myths About Cars Read More »
10+ marketing techniques that need to be addressed for their place in 2018 In the past, many marketing myths were often elevated to the status of being sacrosanct. Given enough repetition, ‘facts’ degenerated from ‘hearsay’ to probability, to ‘gospel truth’. Yet, despite the incessant repetition, unless the core message at the centre of a campaign
