In this week’s ‘Skim: social media speeds past 3 billion users (and other stats you need to know); how Facebook’s new platform for original video could change it forever; LinkedIn expands partners program with new capabilities, and what it could mean for your company or brand; YouTube dives into mobile messaging with new features; Google […]
Social Media News Update | Week of 7 August 2017 Read More »
Jessica Weston City Editor Jessica_Weston9 It’s a long way from a done deal, but the city’s economic development committee is looking at options for a destination marketing website for the Ridgecrest area. The group mulled over a proposal for a sample package, which would cost roughly $18,000. It is not clear where funding for
Jessica Weston City Editor Jessica_Weston9 It’s a long way from a done deal, but the city’s economic development committee is looking at options for a destination marketing website for the Ridgecrest area. The group mulled over a proposal for a sample package, which would cost roughly $18,000. It is not clear where funding for
In a move that would surely be welcomed by advertisers, Facebook recently announced that it will no longer bill accidental clicks on ads placed by clients of its Audience Network. Of course, this also means that the incentive for publishers to drive ad traffic via an unintentional action is no longer there as well. Since
Good News for Facebook Advertisers, Say Goodbye to Charges for Accidental Clicks Read More »
Facebook’s continuing to expand its efforts to restrict the reach of spam and misleading content, announcing yet another News Feed algorithm change, this time solely focused on a practice called ‘cloaking’. Cloaking is a more advanced spammer tactic – the process uses re-directs, based on the viewers’ IP or other identifier, in order to avoid
Facebook Announces New News Feed Update to Further Restrict Spammers Read More »
When a crisis breaks, users inevitably Google the brand or business in question. But no professional communicator wants negative headlines and bad customer reviews topping the list of search results for their brand. That’s why Ali Haris, senior manager of SEO at Macy’s, argues that SEO should be an “integral and immediate” strategy when developing
5 SEO Best Practices for Crisis and Reputation Management – PR News Read More »
Audio is beginning to play an increasingly important role in how consumers connect with information, thanks to the popularity of podcasts and other short-form audio programming, improvements in voice technologies, and the growing consumer adoption of smart home devices like the Amazon Echo and Google Home. Today, a company called Audioburst is unveiling a new
Audioburst launches a web and mobile search engine for audio news Read More »
Facebook is making steps to ensure that everyone gets their facts right before forming their own opinion on a topic trending on the popular social media platform. Recently, the company tweaked its Related Articles feature and introduced an updated machine learning technology to help spot potential misleading or fake news. Facebook’s Related Articles feature, which
Facebook Combats Fake News With Related Articles and Updated Machine Learning Technology Read More »
93 Octane completed a website design for Outdoor Dreams. Traits Agency picked up DNA database African Ancestry as a client. Work will include management of social media platforms to utilize user insights, keep followers engaged and enhance the brand through digital and social engagement. The Idea Center was hired by JourneyPure, a Tennessee-based behavioral healthcare
The Pitch: Advertising and marketing news for 8.8.17 Read More »
In this week’s ‘Skim: Facebook unleashes Messenger 2.1 with all-new business-friendly features, and it’s reportedly working on a revolutionary futuristic video-chat device; Snapchat is dealt new blow with stock market rejection, and it joins fight against terror and extremism; Pinterest homes in on search with new selling focus; Facebook’s big algorithm change will make you
